Tag: alcohol, digital, event marketing, experiential, Facebook, Glenfiddich, Instagram, international, magazines, mobile, newspapers, OOH, Out of Home, outdoor, print advertising, print media, sampling, shopper, shopper marketing, social media, social video, Space, whisky, William Grant & Sons
Glenfiddich launches new campaign for Experimental Series
Glenfiddich is launching a new campaign to promote Fire & Cane, the fourth and latest release in the Glenfiddich “Experimental Series”. The campaign broke on...
The Economist adds winter flavour to experiential campaign
In a new twist on its #feedingthefuture campaign, The Economist is encouraging Londoners to try free nutritious soup made from vegetables destined for the rubbish bin....
Options free digital magazine subscriptions offer
Hot chocolate brand Options is offering consumers one month’s free membership with the online magazine app Readly, worth £7.99, in its latest on-pack promotion....
Sense US launches with Economist’s #feedingthefuture
The recently-opened New York office of UK marketing agency Sense has run its first campaign, with the April launch in New York of experiential campaign #feedingthefuture...
Economist ‘ugly fruit’ smoothies
The Economist newspaper has launched a new execution in its ‘Discomfort Food’ experiential strategy offering consumers free nutritious smoothies made from fruit and...
Economist sewage coffee challenge
The Economist has launched the latest in its multi-award-winning Discomfort Food campaign, where potential subscribers are offered a free sample of food or drink which...
Fruit Bowl, National Geographic Kids link
Fruit Bowl, the kids’ dried fruit brand, has partnered with National Geographic Kids magazine to launch a new educational campaign which will run for nine months. The...
Shopitize partners Johnston Press
Mobile marketing platform Shopitize has extended its reach to 25 million consumers in the UK, after signing a partnership with publisher Johnston Press. The deal will...
Economist insect crepe experiential drive
UK business magazine The Economist has been using food and drink to entice new subscribers to sign up over the last couple of years – but rather than offering...
