Loyalty

Promotional and loyalty travel specialists Inspire has opened an office in Brazil following demand for travel-related sales promotions in South and Central America.

Inspire new Business Development Manager

Loyalty and promotional travel expert Inspire has recruited Geanette Howard as a Business Development Manager, taking its headcount to 110. Howard has 15 years’...

There are nearly two trillion packs manufactured around the world every year; even if we assume that only 1% of them are connected to the IoT, then we are talking about 20 billion packs in the network.

Winning with the Internet of Packs

The Internet of Things is set to become a whole lot bigger as brand owners wake up to the possibilities offered by connected packaging, explains Jonathan Jackson of...

The cards, which will be given to purchasers of the IMO S smartphone, will give consumers 2-for-1 or 50% off over 6,500 restaurants nationwide. The promotion has been created for Virgin and IMO by loyalty agency TLC Marketing.

Virgin and IMO mobile tastecard rewards

Virgin Media has partnered with new London-based smartphone brand, IMO (In My Opinion), to release two smartphones and one mobile hotspot product in the UK, and the two...

Tickets for the IPM COGS Awards 2016 celebratory lunch, being held at the prestigious St Pancras Renaissance Hotel at London’s St Pancras station on September 23rd, are selling fast. So if you want to be at one of the two biggest networking events in the UK promotional marketing industry calendar, contact the IPM now.

IPM COGS Awards tickets selling fast

Tickets for the IPM COGS Awards 2016 celebratory lunch, being held at the prestigious St Pancras Renaissance Hotel at London’s St Pancras station on September 23rd,...

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Protect your supermarket listing

Digital promotions and couponing can help FMCG brands build or maintain their share of supermarket shelf space, says Stuart Sankey of Quotient The UK retail environment,...

Leading employee and customer engagement solutions company Grass Roots is being bought by Blackhawk Network Holdings, Inc., a leading prepaid and payments global company based in California.

Grass Roots acquired by Blackhawk

Leading employee and customer engagement solutions company Grass Roots is being bought by Blackhawk Network Holdings, Inc., a leading prepaid and payments global company...

Bridgestone Tyres are offering Wickes Trade customers a £30 gift card with every two Bridgestone or Firestone tyres purchased.

Bridgestone uses Wickes incentives

Bridgestone Tyres are offering Wickes Trade customers a £30 gift card with every two Bridgestone or Firestone tyres purchased. As part of the promotion, customers will...

Kevin Bacon plus various football greats are promoting the fact that EE customers are being offered six months free access to BT Sport channels.

Bacon backs EE BT Sport App

Kevin Bacon and a host of football greats are appearing in EE’s latest TV ad, promoting the fact that EE customers are being offered six months free access to BT Sport...

Christian Hausammann, Global Loyalty Director at Snipp Interactive, explains why customer retention matters in any loyalty program

Retaining customers is a priority

Christian Hausammann of Snipp Interactive looks at how brands invest time and money in customer acquisition but neglect to invest in customer retention. A significant...

Pitching secrets: found in a bowl of chilli

Pitching is like a bowl of Chilli

Well if “Life is a box of chocolates” as Forest Gump said, then it’s amazing how similar pitching for new business resembles making a bowl of chilli!...