industry

Chris wilson

Brand partnerships in 2018 – Key Trends and learnings

Chris Wilson, Head of Brand Partnerships at Ingenuity London explores the standout brand partnership trends this year and what can be learnt from them. What a year! We...

edit

Edit agency appoints Associate Director of Delivery

Leading marketing and communications agency Edit, part of Kin + Carta, has announced the appointment of Alex Keep as Associate Director of Delivery. Alex Keep brings...

IMC Awards

IMC European Awards 2018 announces 62 winners

62 winners have been selected in this year’s IMC European Awards for Integrated Marketing Communications, representing 29 agencies from 7 countries. Czech Republic and...

Rosie Mead Image

Lock-in Marketing welcomes new client services account manager

Lock-in Marketing has announced the addition of Rosie Mead to its Client Services team. Richard Gibbs, Managing Director says “Joining us from Sodexo, Rosie will...

Initials

Research reveals significant numbers of consumers are switching to challenger brands

New research conducted by independent creative agency Initials has found consumers are switching to challenger brands in their droves. Two thirds of respondents claim...

gardena

Gardena appoints TracyLocke London as lead global shopper marketing agency

Following a competitive pitch, Gardena has appointed TracyLocke London as their lead global shopper marketing agency. TracyLocke will help build Gardena’s strategic...

Linkedin

IPM launches The Awards 2019

The IPM has today announced the official launch of their annual awards for 2019. The IPM Awards 2019 will celebrate and reward more brilliantly effective, insightful...

EPS

IPM Experiential Community to partner with Event Production Show

The IPM Experiential Community has announced a unique event partnership for February 2019. The IPM will be an Association Partner of the Event Production Show and sole...

edit

Are holidaymakers ready to give AI full control?

Holidaymakers are not yet ready to hand over all their travel needs to chatbots. According to a new travel report by Edit, they are still sceptical and nervous about...

black friday - savvy

Record Black Friday expected as 53% of shoppers plan to buy

Many retailers have started their Black Friday sales in advance of the event on the 23rd November and Savvy’s latest research suggests this year the sale will be...