Category: industry

Haygarth brings NIVEA SUN and Cancer Research UK’s 2026 Sun Safety Tour to life across the UK

Experiential agency develops and produces “It’s All Sun & Games”, a family-focused brand experience for Beiersdorf’s NIVEA SUN and Cancer Research UK...

IPM Member Cloud Nine Incentives Marks 15 Years With a New Report

Introducing Passport to Happiness As consumers increasingly prioritise experiences over possessions, travel incentives are emerging as one of the most powerful ways for...

Rezolve defines a new engagement category: Compensation as a Service

IPM Members Zappit are proud to announce new platform rezolvecx.com establishing Compensation as a Service as a new customer care category. For years, complaint...

Staffwise Launches Retailwise as Experiential Retail Gains Ground

Retailwise, a new platform brought to you by leading SaaS specialists Staffwise, comes at a moment when UK marketing budgets are recovering and brands are doubling down...

RPM Transitions to Employee Ownership Trust

Independent brand‑experience agency RPM has become an Employee Ownership Trust (EOT), handing majority ownership to the employees who “power the agency every day,”...

Momentum Worldwide Appoints its First-Ever Chief AI Officer

Global experiential agency Momentum Worldwide announces the appointment of Jason Alan Snyder as its first-ever Global Chief AI Officer, marking a transformative move in...

TRO & Brompton Gear Up to Celebrate 50 Years with London World Championship

Iconic British folding bicycle manufacturer, Brompton, has appointed experiential marketing experts, TRO, to deliver the Brompton World Championship in London this...

Raise the Bar. Make Your Mark. Enter the IPM Awards 2025

The IPM is delighted to open entries for The Awards 2025! After another remarkable year of creativity, innovation, and impact in promotional marketing, we are excited to...

N2O Offers Brands the Chance to Make History at Pride in London as Westminster City Council Allows Experiential for the First Time

Multi-award-winning creative brand experience agency N2O is entering its second year as experiential partner working with Pride in London (The UK’s largest Pride...

Reg&Co and Ingenuity’s Brand Partnerships Division Come Together and Rebrand as Reg&Partners

The Ingenuity Group acquired Reg&Co in March 2024 to bolster its brand partnership offering, with the two agencies aligning themselves closely and working together...