Promotion
Why personalisation is the sixth sense
Fiona Rayner (née Tindall), Head of Experiential & International Operations...
The fall of the Instagram Influencer
BAM Student Marketing discusses the sudden decline in followers of the top influencers...
IPM announces the judges for this year’s Awards
After an extensive, industry-wide application process, the IPM is pleased to announce...
Seedlip appoints Hel’s Angels for sampling campaign and training programme
Seedlip have been going from strength to strength and throughout 2019, Seedlip will...
YES! Snacks to host free blindfolded food experience
This March, Londoners will be given the opportunity to #LiveMoreYes with a free...
LEGO creates shoppable AR experience on Snapchat
KABOOKI, the company behind the LEGO Wear license, recently launched a limited edition...
IKEA creates giant bath toys that help clear up the Thames
IKEA Greenwich has designed a unique remote-controlled boat that clears rubbish from...
Fatboy Slim and Deliveroo partner to give one winner their own ‘Deliverave’
Legendary DJ Fatboy Slim – AKA Norman Cook – has announced he will grant one...
IPM to host sessions at the Event Production Show 2019
The IPM is an Association Partner of the Event Production Show and sole sponsor of...
British Airways creates two-tier experiential fanzone at Twickenham
CSM Live has designed, produced and is managing a two-tier fanzone, with bars and rugby...
Kraft Heinz appoints Live & Breathe to lead UK integrated shopper marketing
The Kraft Heinz Company, the world’s 5th largest food and beverage company, has brought...
Plenty launches on-pack activation for guaranteed rewards
Plenty is launching a new on-pack campaign nationwide, offering millions of guaranteed...
Kinder Surprise partners with Minions for special edition range
The popular Minions licence has returned to the Kinder Surprise range with seven new toys...
Quaker Oats offers consumers the chance to win a Nuffield Health package
Quaker Oats is has announced a new on-pack campaign in partnership with Nuffield Health...
Kellogg’s gives retailers the chance to win £10,000
Retailers are in with the chance of winning a £10,000 cash prize and weekly stock prizes...
Lucozade Ribena Suntory runs £60,000 cash retailer competition
Lucozade Ribena Suntory (LRS) is giving away £5,000 cash to 12 retailers, for a total of...
Plucking Geese to get Golden Eggs
Newspapers are the fastest-moving consumer goods industry of them all. David Tymm of...
COGS Awards 2018 deadline just four weeks away!
Companies which provide the essential elements which translate great creative ideas into...
LEGO creates shoppable AR experience on Snapchat
KABOOKI, the company behind the LEGO Wear license, recently launched a limited edition...
Manchester’s Finest creates Bandersnatch experience
Spurred on by the popularity of the choose-your-own-adventure TV show on Netflix, Black...
Dare launches platform that transforms offices into handbell choirs
Experience, brand and engineering company Dare is putting a twist on the traditional...
Kezzler and Amcor partner with Mondelēz for personalised gifting with Toblerone
Kezzler and Amcor have partnered with Mondelēz to launch a Toblerone campaign that...
