Opinion

ready

Fun and games: The first step to more sales from email marketing

In a post-GDPR world, Dave Corlett, New Business Director at Ready, explores how effective email marketing can be by introducing a gameplay element. According to a...

haygarth tech

Was 2018 the year retail embraced the ‘Internet of thinking’?

Katy Brown, Associate Planning Director at Haygarth Group, considers whether the rise of automated technologies last year has really changed the way we shop.  Automated...

takeback wednesday

Retailers brace themselves for the rush to return unwanted Christmas gifts

Retailers are today bracing themselves for ‘Takeback Wednesday’ with the return of online purchases set to rise a phenomenal 80% today. This comes as consumers...

the delta group

The changing face of retail: the key trends and challenges facing retailers

The UK retail environment is changing at the fastest pace in its history, says Apostolos Lambrianides, Group Marketing and PR Manager at The Delta Group. As Darwin is...

gekko

Consumers want ‘real people not robots’ from retailers

A study launched by Gekko titled ‘Service not Sci-fi’, reveals that UK shoppers would rather deal with real people not robots or artificial intelligence when it...

samsung

Sodexo’s Brand Loyalty Index reveals UK’s favourite and most used brands

Tech brands are still Britain’s favourites, but latest findings from Sodexo Engage shows that Britons may be falling out of love with their gadgets. The 2018 Brand...

Initials

Research reveals significant numbers of consumers are switching to challenger brands

New research conducted by independent creative agency Initials has found consumers are switching to challenger brands in their droves. Two thirds of respondents claim...

clive

Creating Engaging Kick-Off Events & Sales Conferences: Inspire & Motivate Your Team for the Year Ahead

Whether it’s the start of a new calendar or financial year, agency Clive advises all-company conferences and sales team kick-off events are vital internal...

black friday - savvy

Record Black Friday expected as 53% of shoppers plan to buy

Many retailers have started their Black Friday sales in advance of the event on the 23rd November and Savvy’s latest research suggests this year the sale will be...

ark h handling

Black Friday – bane or benefit?

Fiona Strong, Managing Director at Ark-H Handling, explores how Black Friday can be both a blessing and a curse for retailers and fulfilment houses. Introduced from the...