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Branston Teams Up with Netflix’s That Christmas to Spread Festive Cheer

Branston partners with Netflix’s That Christmas to spread festive cheer through disruptive in-store activations for shoppers.

N2O Joins GLOBE GROUPE to Accelerate Growth in Retail Experiential Marketing

N2O announces acquisition by GLOBE GROUPE, the leading European group dedicated to shopper marketing.

IPM Awards 2024: And the Winners Are..

Celebrate the stars of promotional marketing at the IPM Awards 2024, where creativity, innovation, and impact take centre stage.

Peel, Play, and Win! The Magic of McDonald’s Monopoly Returns

Discover the magic behind McDonald's Monopoly, one of the most iconic and successful promotions in history. Uncover how this campaign continues to engage customers, with...

The Power of Personalisation: How Coca-Cola’s “Share a Coke” Became a Marketing Masterclass

Dive into the story behind the 'Share a Coke' campaign—a marketing masterclass in personalisation.

Cadbury Brings the Sunshine and Generosity in Heart-Warming Flake 99 Campaign

This summer, Cadbury is reviving the classic British seaside experience with its Flake 99 bus service.

tpf Drops Prize Lockers Packed with Rewards Across John Lewis Stores 

Get ready for a summer of surprises as tpf deposits prize lockers across the UK.

TA-DAA! Activation Spices Up Shopper Journey with Tilda

Activation partners with Tilda for a flavourful campaign.

Cat Among The Pigeons creates a lunchbox winner for Soreen

Promotional marketing agency Cat Among The Pigeons has announced the launch of a major on-pack promotional campaign for Soreen, the UK’s original malt loaf. ‘Find a...

Haygarth appointed as Warburtons’ new Shopper Agency

Creative agency, Haygarth, has been appointed by British baking brand, Warburtons, as Lead Shopper Marketing Agency across its entire portfolio. The appointment follows...