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hurdle

HurdlGram secures first client for programmatic direct mail offering

Direct Mail specialist, Hurdle, has announced its first secured client for its newly launched data-driven Programmatic Direct Mail service, HurdlGram. Leading online...

SAvvy easter prediction

A bumper Easter basket predicted by Savvy

Last week, leading retail and shopper marketing agency, Savvy, revealed new research on Easter spending plans for UK shoppers. The survey (of 1,000 household shopping...

luxuries of london

Luxuries of London to present champagne opening in Chelsea

Thousands of luxury shoppers are set to descend on the Chelsea Old Town Hall, the Kings Road to attend the Luxuries of London Summer Fair Extravaganza. Luxuries of...

nestle easter eggs

Nestle releases new ‘Incredible’ Easter Egg range

Nestlé release its new ‘Incredible’ Easter egg range which features eggs from several much loved brands including a KitKat with Ruby chocolate Easter Egg, a...

next pop up

Next launches denim laundrette pop-up

Next have created the entirely bespoke ‘Happy Go Denim’ Launderette a place to discover the perfect pair of jeans for you. With Next Denim Experts on-hand it is the...

mando promotions

Get to know your customer through promotions

Leonie Walker, General Manager at Mando, explains how promotions can be great for learning about your audience and are a tool for your long-term marketing strategies...

brexit passports

Poundland lets shoppers choose ‘Leave’ or ‘Remain’ Brexit passports

Poundland has today launched two new Brexit inspired passport covers just weeks before the 29th March deadline, available in the classic EU burgundy red or a ‘Brexit...

valentines savvy

Valentine’s Day retail sales set to hit £853m, up 7.8% on 2018

New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 38 percent of UK shoppers are...

l&b

Kraft Heinz appoints Live & Breathe to lead UK integrated shopper marketing

The Kraft Heinz Company, the world’s 5th largest food and beverage company, has brought in shopper marketing specialist Live & Breathe to run its entire UK...

week 5 2019

Plenty launches on-pack activation for guaranteed rewards

Plenty is launching a new on-pack campaign nationwide, offering millions of guaranteed rewards such as a free 3 month Kids Pass, discounts on recipes boxes from Hello...