Category: News

Fresh Beginnings in Scotland for Leading Global Brand Experience Agency, The fresh Group

Manchester based The Fresh Group is expanding north of the border with the opening of an office in Edinburgh.

TRO Drives Automotive Passion at Goodwood Revival 2024

TRO Drives Automotive Passion at Goodwood Revival 2024

Peel, Play, and Win! The Magic of McDonald’s Monopoly Returns

Discover the magic behind McDonald's Monopoly, one of the most iconic and successful promotions in history. Uncover how this campaign continues to engage customers, with...

Giant Pink Cat Surprises Passersby at Waterloo Station

A giant pink cat hologram surprises commuters at London Waterloo...

Cadbury Brings the Sunshine and Generosity in Heart-Warming Flake 99 Campaign

This summer, Cadbury is reviving the classic British seaside experience with its Flake 99 bus service.

TRO to Fuel Automotive Fandom at Goodwood Festival of Speed 2024

TRO partners with BMW, MINI, and Genesis to create immersive brand experiences at the Goodwood Festival of Speed 2024.

tpf Drops Prize Lockers Packed with Rewards Across John Lewis Stores 

Get ready for a summer of surprises as tpf deposits prize lockers across the UK.

TA-DAA! Activation Spices Up Shopper Journey with Tilda

Activation partners with Tilda for a flavourful campaign.

Lounges.tv Disrupts Streaming with Creator-First Revenue Model

Lounges.tv, a new and disruptive streaming platform backed by Simon Cowell, is now a proud member of the IPM. The disruptive new business model allows fans and followers...

Wilkinson Sword and Morrisons Partner For Cutting-Edge Promotion

Following the success of last year’s “No More Hairy Moments” campaign with Wilkinson Sword, Activation is thrilled to announce their latest collaboration. This...