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Carphone Warehouse has launched a £10m giveaway promotion, its biggest ever. The campaign gives customers a guaranteed reward for spending in store from November through to Christmas.

Carphone Warehouse launches £10m giveaway promo

Carphone Warehouse has launched a £10m giveaway promotion, its biggest ever. The campaign gives customers a guaranteed reward for spending in store from November...

Mars brand Snickers is launching a money-off promotion with a difference in the US, to support its long-running "You're Not You When You're Hungry" marketing platform. A special ‘Hungerithm’ has been created to monitor the mood, and the hunger level, of the Internet. As the Internet's "hanger" increases, the value of coupon discounts off SNICKERS at participating U.S. 7-Eleven stores will increase in real time.

Snickers in the US runs ‘Hungerithm’ variable value coupons at 7-Eleven

Mars brand SNICKERS is launching a money-off promotion with a difference in the US, to support its long-running “You’re Not You When You’re...

Body Shop Urban Airship mobile screen overlaid

The Body Shop uses Urban Airship’s Mobile Wallet for anti-animal testing campaign

The Body Shop has partnered mobile marketing specialists Urban Airship to launch a mobile wallet pass with the latest news and signature counts for its Forever Against...

VOXI, which positions itself as the UK’s first dedicated youth mobile phone offering, has launched a student ambassador programme that aims to quickly establishes brand awareness amongst the UK’s university communities.

VOXI Chooses Seed to Establish Brand Awareness Amongst UK Students

VOXI, which positions itself as the UK’s first dedicated youth mobile phone offering, has launched a student ambassador programme to establish brand awareness among...

A new American Airlines campaign to drive awareness of its product and network offering from London has become the first of its kind to utilise geofencing technology with a moving object – in this case, a London black taxicab.

American Airlines in ‘world-first’ taxi geofencing campaign

A new American Airlines campaign to drive awareness of its product and network offering from London has become the first of its kind to utilise geofencing technology...

SwiftReceipt, a new digital receipt validation service which claims to be the fastest in the UK, launched this month with a promise to revolutionise the service for shoppers and brands alike.

New digital receipt validation service, SwiftReceipt, launches in UK

SwiftReceipt, a new digital receipt validation service which claims to be the fastest in the UK, launched this month with a promise to revolutionise the service for...

Northern Rail and speaker giant KEF have been secured as brand partners to support the summer UK cinematic release of Sony Pictures’ Spider-Man: Homecoming.

Northern Rail and KEF partner Sony Pictures Spider-Man: Homecoming

Northern Rail and speaker giant KEF have been secured as brand partners to support the summer UK cinematic release of Spider-Man: Homecoming from Sony Pictures. The...

Even though the volume of money-off coupons and vouchers in circulation appears to have fallen, UK consumers still saved £3.4 billion in the 12 months to April 2017, a new survey conducted for coupon company Valassis reveals.

Coupons and vouchers saved UK consumers £3.4 Billion in 2016

Even though the volume of money-off coupons and vouchers in circulation appears to have fallen, UK consumers still saved £3.4 billion in the 12 months to April 2017, a...

David Tymm of secure digital voucher provider i-movo suggests a new approach to bridging the gap between online marketing activity and what consumers actually do

The Four Rs: measuring the effectiveness of online marketing from screen to store

David Tymm of secure digital voucher provider i-movo suggests a new approach to bridging the gap between online marketing activity and what consumers actually...

Mobile network provider Three has collaborated with Wieden+Kennedy London, Mindshare and OOH specialists Kinetic to deliver a virtual reality (VR) experience as part of its Go Roam campaign.

Three partners Kinetic for VR experience for shoppers in London and Birmingham

Mobile network provider Three has collaborated with Wieden+Kennedy London, Mindshare and Kinetic, the specialists in contextually connecting and activating audiences on...