Tag: news, OOH, prize promotion
Trebor refreshes brand with new “Own It” creative platform
May 24, 2022
Trebor, the Mondelēz International-owned confectionery brand, has unveiled a new creative platform “Own It”, as it seeks to engage with a new, younger audience. The...
Glenfiddich launches new campaign for Experimental Series
Jul 25, 2018
Glenfiddich is launching a new campaign to promote Fire & Cane, the fourth and latest release in the Glenfiddich “Experimental Series”. The campaign broke on...
The Kraken brought to life with East London 3D mural
Jul 19, 2018
The Kraken Black Spiced Rum has partnered with Kinetic, the UK’s leading out-of-home (OOH) agency, to bring the brand’s iconic mythical beast to life on the streets...
Chiquita Bananas offers Londoners free rides for a banana
Jul 19, 2018
Chiquita Brands International has launched a major marketing campaign for its Chiquita bananas, kicking off the activity with the offer of a free ride for Londoners in...
Coca-Cola celebrates FIFA World Cup with AR football experience
Jun 25, 2018
London-based specialist Digital Out of Home (DOOH) agency Grand Visual has been brought in by Coca-Cola in Switzerland to run a large-format Augmented Reality (AR)...
Lucozade Zero x Love Island partnership
Jun 07, 2018
Lucozade Ribena Suntory’s TED – Technology, Entertainment and Design – team has delivered its first in-house TV creative; a Lucozade Zero and Love Island tie-up,...
Coca-Cola kicks off 2018 FIFA World Cup activity with on-pack promo
May 03, 2018
Coca-Cola European Partners (CCEP) has linked up with video game publisher EA and its market leading football game FIFA 18, for a massive on-pack promotion celebrating...
Mars Wrigley launches football themed ‘Sweetstake’ promotion
Apr 23, 2018
Mars Wrigley Confectionery UK is launching The Sweetstake, a new football-themed on-pack promotion offering consumers the chance to win millions of prizes including...
Oreo runs biscuit dispensing bus stop to push Cookie Quest game
Mar 27, 2018
Oreo, the world’s biggest-selling biscuit brand, has launched an innovative Out-Of-Home (OOH) campaign across London to drive purchase and participation in its 2018...
Ben & Jerry runs birthday cake ballpit sampling event
Mar 22, 2018
To celebrate its 40th birthday, and its new Birthday Cake flavour, ice-cream brand Ben & Jerry’s ran a giant birthday cake themed ball pit at London’s Old...