Category: Social

Peel, Play, and Win! The Magic of McDonald’s Monopoly Returns

Discover the magic behind McDonald's Monopoly, one of the most iconic and successful promotions in history. Uncover how this campaign continues to engage customers, with...

Giant Pink Cat Surprises Passersby at Waterloo Station

A giant pink cat hologram surprises commuters at London Waterloo...

The Power of Personalisation: How Coca-Cola’s “Share a Coke” Became a Marketing Masterclass

Dive into the story behind the 'Share a Coke' campaign—a marketing masterclass in personalisation.

TA-DAA! Activation Spices Up Shopper Journey with Tilda

Activation partners with Tilda for a flavourful campaign.

Lounges.tv Disrupts Streaming with Creator-First Revenue Model

Lounges.tv, a new and disruptive streaming platform backed by Simon Cowell, is now a proud member of the IPM. The disruptive new business model allows fans and followers...

Cat Among The Pigeons creates a roast winner for Aunt Bessie’s

Promotional marketing agency Cat Among The Pigeons has announced the launch of a major on-pack campaign for Aunt Bessie’s, the UK’s No.1 Yorkshire pudding and roast...

Activation’s Brand Campaign Development For Wall’s

This year, Activation has been on a journey with Wall’s developing their new brand comms platform.  From working through their strategic challenges, audience...

TLC Worldwide UK Launches Aldi Summer Campaign: Get a Taste for Sport

TLC Worldwide UK is thrilled to announce the launch of its exciting summer campaign in partnership with Aldi, which offers free sports lessons to kids across the UK. The...

Best Practice Guide to Influencer Marketing From Big Little LDN

Influencer Marketing is one of the most effective promotional marketing strategies used by brands across the globe. But when a brand gets it wrong, it can cause...

Activation’s Disruptive Campaign For Ocean Spray

Ocean Spray tasked Activation with creating a disruptive campaign that would boost brand relevance with a broader target audience. They wanted to stand out and try...