Tag: alcohol, digital, event marketing, experiential, Facebook, Glenfiddich, Instagram, international, magazines, mobile, newspapers, OOH, Out of Home, outdoor, print advertising, print media, sampling, shopper, shopper marketing, social media, social video, Space, whisky, William Grant & Sons
Glenfiddich launches new campaign for Experimental Series
Glenfiddich is launching a new campaign to promote Fire & Cane, the fourth and latest release in the Glenfiddich “Experimental Series”. The campaign broke on...
Financial Times plans major brand experience campaign for FT Weekend
The Financial Times plans to invest heavily in a brand experience campaign this summer, aimed at supporting its recently-launched global marketing push for the FT...
Volvic launches biggest ever campaign to inspire consumers to ‘Let It Out’
Volvic, the Danone-owned mineral water brand, is kicking off its biggest-ever UK marketing campaign this summer across its flavoured waters range, Volvic Touch of Fruit...
Shopitize partners Johnston Press
Mobile marketing platform Shopitize has extended its reach to 25 million consumers in the UK, after signing a partnership with publisher Johnston Press. The deal will...
Plucking Geese to get Golden Eggs
Jun 26, 2018
Newspapers are the fastest-moving consumer goods industry of them all. David Tymm of i-movo explores what brand owners can learn from how they drive loyalty and turn...