Industry

Shopper

cadbury ice cream

Cadbury ice cream launches Premier League on-pack activation

To tie in with the Cadbury sponsorship of the Premier League, creators of the Cadbury ice cream, Froneri, has launched an offer across new limited-edition packs of...

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Experiential

land rover

Land Rover creates art installations ahead of new Range Rover Evoque launch

Land Rover has started its countdown to the world premiere of the new Range Rover Evoque with a fleet of wire form sculptures inspired by the new model. The full-scale...

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B2B

pringles terracyle

Kellogg’s UK partners with TerraCycle to allow people to recycle Pringles’ cans

Kellogg’s in the UK has launched a raft of measures to help make its packaging greener including a new sustainable packaging commitment and the introduction of...

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Digital

Severn trent

Severn Trent celebrates water with VR roadshow for kids

Severn Trent has officially kickstarted an immersive digital, virtual and experiential roadshow that will use virtual reality to delight and inspire children about...

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