CONNECTING WITH CONSUMERS IN THE GOLDEN QUARTER 2019
The ‘Golden Quarter’ is upon us. Christmas is just 14 weeks away, and we all know that getting your fair share of standout is a huge challenge. Consumers are no...
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ROALD DAHL STORY COMPANY BUILDS EXCITING AND DIVERSE PARTNERSHIPS FOR ROALD DAHL DAY 2019
With Roald Dahl Day on September 13th, the Roald Dahl Story Company has announced a number of bespoke activities, products, promotions and partnerships… PAPERCHASE As...
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ROALD DAHL STORY COMPANY BUILDS EXCITING AND DIVERSE PARTNERSHIPS FOR ROALD DAHL DAY 2019
With Roald Dahl Day on September 13th, the Roald Dahl Story Company has announced a number of bespoke activities, products, promotions and partnerships… PAPERCHASE As...
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Clarity for consumers: Why #ad is essential in paid influencer posts
The key finding of an Advertising Standards Authority (ASA) report, published yesterday (Thursday 5 September), reveals that people struggle to identify when social...
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Mini makes Goodwood revival debut
2019 will see MINI make its first ever appearance at Goodwood Revival. Following its world premiere at the Frankfurt Motor Show, MINI will be showcasing the brand-new...
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It’s a new look, a new sweet and a new mix for Quality Street 2019
Nestlé’s Quality Street has been given a fresh new look as the first tubs and tins of 2019 hit supermarket shelves. The vibrant redesign takes its cue from the...
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