experiential

scrabble

Scrabble to celebrate 70 years with immersive pop-up

Scrabble invites visitors to celebrate how words and language have evolved over its 70-year history with a pop-up in the lower ground atrium of Westfield London on...

drager

Dräger embark on European roadshow

Following the success of its Middle East roadshow, global roadshow expert, Event Marketing Solutions (EMS) is embarking on a tour of Europe with international...

elizabeth arden

Elizabeth Arden to celebrate cult beauty balm with pop-up

Elizabeth Arden’s cult multitasking beauty balm Eight Hour® Cream is celebrating the healing power of love this Christmas by teaming up with British muralist James...

week 42

Converse reward the sneaker community with pop-up café

To mark the release of Converse‘s limited edition Off-White Chuck 70 shoes – in collaboration with fashion label Off-White – XYZ has delivered a...

The Body Shop, The Enchanted Forest visual

The Body Shop create sensorial forest-themed pop-up

The Body Shop have created an Enchanted Forest pop-up in Shoreditch, London. The pop-up is a sensorial journey designed to pamper, inspire and inform. Visitors can...

sunlife

SunLife campaign aims to break the taboo around funeral planning

SunLife has launched an integrated campaign in support of its new Guaranteed Funeral Plan. The drive, delivered by launch specialist agency Five by Five, spans...

barnardos

Prestige Flowers creates special bouquets to raise money for Barnardo’s

Prestige Flowers, which has supported Barnardo’s since 2012, has vowed to continue raising money by creating a special range of bouquets in honour of the charity. For...

cadbury roses

Cadbury Roses opens chocolate florist in Soho, London

To remind people of the power of saying ‘thank you’ properly, and encourage people to do it more often, Cadbury has opened ‘Thanks a Bunch’, a flower shop with...

selfridges

Selfridges celebrates revamped Beauty Hall with luxury pop-up

Live experiences agency WRG, a division of The Creative Engagement Group, has put together a luxury pop-up installation to celebrate the opening of the newly refurbished...

week 41

First Bus Scotland puts ‘bus in a box’ in experiential activation

First Bus Scotland has delivered a first for Glasgow by unveiling the world’s largest ‘model’ bus in the city’s famous George Square. The ‘bus-in-a-box’...