Category: Partnerships

Whole Earth Partners with Team GB for Paris 2024

With Whole Earth once again being crowned an official partner of Team GB, Activation is offering shoppers the chance to win a once-in-a-lifetime trip to the Paris 2024...

bd-capital partners with TLC Worldwide

The bd-capital team combines best-in-class investors with ex-CEOs to offer the next evolution of the Private Equity Operating Partner model. The firm focuses on...

IPM ‘Happy’ to Welcome Prize Company back

The Happy Prize Company was founded by Justine Clement over 8 years ago and they’re excited to be re-joining the IPM after so many years of earlier support. Justine...

Cat Among The Pigeons Creates Horlicks Wellness Campaign

Cat Among The Pigeons has created a major brand partnership promotion for Horlicks as part of its ongoing marketing campaign to drive trial and attract a younger...

TLC Worldwide UK Launches Heinz ‘Dayz Out’ Summer Campaign

TLC Worldwide UK is thrilled to announce the  launch of its summer campaign in partnership with Heinz, which offers free days out to participants across the UK. The...

Virgin Voyages powers AI to push JLo partnership

In a recent campaign, Virgin Voyages adopts AI to help amplify their partnership with popstar legend Jennifer Lopez. Aptly named JEN AI, the campaign allows voyagers to...

SPARK Takes Travel Promotions to the Next Level with Travel + Leisure Co. Partnership

Sales promotion specialist, SPARK, is proud to announce that it has become the UK representative for travel products from Travel + Leisure Co. At unbeatable prices,...

Horlicks appoint Cat Among The Pigeons

Horlicks, the malted drink made by Aimia Foods has appointed promotional marketing agency Cat Among The Pigeons to attract a younger shopper audience to the brand...

IPM Awards Late Entry Deadline Extended

The IPM Awards 2023 is one of the most eagerly anticipated awards in the promotional marketing industry. The annual awards recognise excellence in promotional marketing...

N2O Creates A Coronation Treat Party Fit For A King For Tesco

Creative brand experience agency, N2O, has devised an immersive, multi-brand coronation activity in and around Tesco stores this spring. The touring experience will...