Category: Uncategorised

Behavioural Science Meets Creativity

By Sara Bru-Garcia on Behalf of The Together Agency Whether it’s getting people to buy a product or persuading them to use a service, we’re in the business of...

How To Create The ‘Feel Good’ Retail We All Need Right Now

By Rupert Cook – Marketing Director Gekko Group While the economy has fully opened up after the end of pandemic restrictions, we are faced with fresh challenges....

New Pipers Crisps Campaign by Cat Among The Pigeons

Cat Among The Pigeons work with Pipers Crisps to launch new marketing campaign, exclusive to wholesale and the on-trade, rewarding stockists with the chance to instantly...

ZEAL wins Gold for “Shazam Your Crunch” campaign for Kellogg’s Crunchy Nut

The UK’s most effective brand activation agency, ZEAL Creative, has scooped gold at the Marketing Agency Association Worldwide GLOBES (MAA), with its innovative...

Super Bowl Experience of a Lifetime

The promotion agency Umbrella briefed B Corp prize provider The Happy Prize Company to deliver an experience for the online car seller, cinch.  Cinch are official...

IPM Response to ASA’s investigation into Brewdog’s promotion

The ASA’s recently announced investigation into Brewdog’s promotion to win a “solid gold can” will be cause for concern at the UK brewers and acts as a warning...

The Link Between the Cinema and your Customers’ Wellbeing

We were given lots of advice on how to maintain mental wellbeing during lockdown. We were told to create routines (check!), stay connected with friends (I am now an 80s...

Crown Brands Live launch City Experiential with Culture Liverpool

Crown Brands Live are excited to announce the launch of City experiential with Culture Liverpool. Our first partnership is with Circle Agency and together we welcome...

Just Eat! @ The Drive-In with POD

As the UK re-emerged from lockdown, drive in cinema events started popping up across the country, offering customers an opportunity to get out of the house for a safe...

IPM to welcome Jody Bratley as General Manager to reinforce its services.

We are pleased to welcome Jody Bratley to the team as General Manager of the IPM. Bratley joins the IPM from The Drum where he was responsible for their membership...