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Easyjet Launch Flightsize As Pilots Turn Teacher In Lockdown

Airline EasyJet has today announced the launch of ‘easyJet Flightsize’, a collection of online video lessons, to support parents across the nation still juggling...

We’ve heard it all before – but, as we enter one of the most uncertain economic periods in recent history, rewarding customers for loyalty really is now more important than ever, says Chris Baldwin of Sodexo.

Shoppers are Missing the In-Store Experience and Demand More Convenience from Online Retailers

With all but essential retail currently closed, UK consumers are missing aspects of the in-store shopping experience, according to a new nationwide survey published...

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Agency Of The Year 2020 Awarded to Circle Agency and Live & Breathe

We wanted to take this opportunity, at the close of the year to offer some rare, but well deserved good news regarding the IPM Awards. The awards were different this...

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AGENCY LEADERS REFLECT ON 2020 AND SHARE EXPECTATIONS FOR 2020

2020 has been a pretty tough year that most of us in the events industry can’t wait to see the back of. But there have been some positives, and with Covid vaccines now...

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The Year Ahead – Predictions and Trends

I don’t know about you, but I’m fascinated by predictions and trends. Even more so right now and I imagine, because you work in the marketing industry, it’s...

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ViacomCBS join as IPM members

The IPM is pleased to welcome ViacomCBS as their newest members. Led by David Sprei and joining both the Brand Partnerships and Incentive, Prize & Loyalty Community,...

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Amstel celebrates 150-year anniversary with expansion to China

Amstel marks 150 years of beer and friendship, launching in the world’s biggest beer market Amsterdam, 2 December 2020 – This year, HEINEKEN celebrates the...

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Member Milestone: Celebrating the IPM’s BD Network at 30 years

BD Network was established in Scotland in 1990 and we started 2020 excited to celebrate our 30th Birthday – unfortunately, COVID-19 put any kind of celebration on...

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Weetabix On The Go launches sportswear using 100% recycled bottles

Tuesday 17th November: Weetabix On The Go, the UK’s No. 1 breakfast drink, has created a limited edition range of sportswear using 100 per cent recycled bottles. The...

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A View From…IPL Community – The Rules that COVID broke

(Article: https://thewisemarketer.com/loyalty-strategy/how-voxi-is-defining-the-next-generation-of-loyalty-marketing/) We are typically a nation of consumers that...