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IPM WEBINAR EXCLUSIVE WITH STUDIO BLACK TOMATO: ‘HOW TO SELL WITH SENSITIVITY’

As lock down begins to ease, so are agencies and brands beginning to become more comfortable with the idea that a sense of business normality is returning, but it is not...

IPM_Chairman_Dinner_2

IPM PRESIDENT LORD BLACK STATES “IPM WILL HAVE A CRUCIAL ROLE TO PLAY IN SHAPING THIS DEBATE”

The IPM is delighted to see that the Committee on Democracy and Digital Technologies, Chaired by Lord Puttnam, issued their report yesterday recommending that the...

TRO)

HOW BRANDS CAN HELP SAVE THE HOSPITALITY SECTOR & OUR SUMMER

Andrew Orr, Client Partner Director at Shared Experience Agency TRO, discusses how brands can support the hospitality sector in a Covid world. Everything that can be...

TLC 18th JUNE

The New Norman

Meet Norman You will have read plenty about ‘the new normal’ now allow me to introduce the New Norman. TLC Marketing’s Planning team have been sifting through the...

Mando - web

How have consumer shopping habits changed since the lockdown? Part 1

Consumer spending on food and drink is at an all-time high, March was the busiest month on record for UK supermarkets, seeing a 20.6% rise in sales according...

TLC 29 MAY 2020

Evolution of Lockdown

In a recent call with a potential client, we referenced Kantar Consulting’s graph on the public’s emotional response to the present situation. After the downward...

JD 28 MAY 2020

THE RETURN OF ALL ACCESS WITH JACK

Building on the success of last year’s ‘All Access with Jack’ campaign, we’re back this year with an even bigger and better on-pack promotion, offering shoppers...

IPM - Upping Your Elvis

The IPM is partnering with leading training consultancy

The IPM is partnering with leading training consultancy Upping Your Elvis over this testing period, to introduce to our members a series of exclusive short films...

Mando opinion 15 May 2020

Gamification x Promotions

It’s 10 pm at night, and I glance up from my tablet, look outside and it’s dark. Have I really been playing candy crush for 3 hours straight? The constant voice in...

Blackhawk whitepaper 15 May 2020

NEW Whitepaper Release: The Generational Game

‘The Generational Game’ is the latest in a series of whitepapers Blackhawk Network has created to investigate to investigate current consumer trends, with the aim...