Digital

Ariana Grande

Ariana Grande invites fans to “THANK U, NEXT” immersive event

When it was released last year, Ariana Grande’s self-empowerment pop anthem ‘thank u, next’ and its associated music video broke records and became a cultural...

September 2019

Vodafone launches augmented reality instant win promotion

This week Vodafone launched a time-limited new instant win promotion where customers could win the brand new iPhone 11 through an augmented reality game in various...

Three holographic

Three holographic ad on South Bank

Three UK yesterday unveiled the world’s first holographic 5G ad , to celebrate its high speed 5G Broadband. In collaboration with some of the UK’s hottest new...

Tardis

HTC invites Doctor Who fans to step into the Doctor’s Tardis with a VR experience

HTC is celebrating the launch of the VIVE Cosmos, its latest premium PC-based Virtual Reality (VR) system, and has teamed up with BBC Studios to offer Doctor Who fans...

digital journey

New research reveals shoppers are captivated by luxury brands, but let down by the digital experience

A new independent study of 3,000 UK, France and United Arab Emirates (UAE) luxury and lifestyle retail shoppers, commissioned by global ecommerce search, Attraqt...

ASa instagram

Clarity for consumers: Why #ad is essential in paid influencer posts

The key finding of an Advertising Standards Authority (ASA) report, published yesterday (Thursday 5th September), reveals that people struggle to identify when social...

stack

Stack reacts to latest Tottenham Court Road accidents with ‘Look Both Ways’ campaign

Recently, Tottenham Court Road turned from being a one-way street into a two-way road. Not long after, the accidents started to happen. Pedestrians who had been long...

Ingenuity and IPM

The IPM and Ingenuity gear up for a busy pitch season with ‘IPM Agency Referrals: Powered by Ingenuity’ service

The IPM, the UK’s trade body for promotional marketing and brand activation, and new business consultancy Ingenuity are ready for a busy post-summer pitch season with...

week 36

Purdey’s punches through with positivity

Red Consultancy has created a Positivity Check-Up tool to help Brits curate their social media experience into a more positive one on behalf of natural energy drink...

Three living room

Three switches on with Henry Holland 5G-fuelled living room

To celebrate Three’s 5G home broadband switch on, the network is debuting a supercharged 5G ‘living room of the future’ experience, in collaboration with designer...