Tag: Cadbury, celebrity endorsement, chocolate, competition, competitions, confectionery, digital, event marketing, Football, Mondelez, on-pack, on-pack promotion, partnership, partnership marketing, partnerships, Premier League, prize draw, prize draws, prize promotion, prize promotions, shopper, shopper marketing, snack, snack food, snacks, social media, sponsorship, sports sponsorship
Cadbury gives consumers chance to play football with Premier League stars
Apr 27, 2018
Cadbury is launching a new promotion, as part of its successful partnership with the Premier League, which offers consumers the chance to compete in a 5-a-side football...
Lucozade Sport ‘Move More, Win More’ competition drives consumer activity
Apr 27, 2018
Lucozade Sport, the UK’s best-selling sports drink, has unveiled limited-edition packs featuring a new version of its ‘Move More, Win More’ on-pack competition,...
Lambrini launches limited-edition spring bottle in collaboration with Fake Bake
Apr 26, 2018
Lambrini, the best-selling perry brand, has teamed up with self-tan specialist, Fake Bake, for a Spring on-pack promotion offering the chance to win Fake Bake products ,...
Mars Wrigley launches football themed ‘Sweetstake’ promotion
Apr 23, 2018
Mars Wrigley Confectionery UK is launching The Sweetstake, a new football-themed on-pack promotion offering consumers the chance to win millions of prizes including...
Treasury Wine Estates launches AR app for Gentleman’s Collection wines
Apr 17, 2018
Treasury Wine Estates (TWE) has extended its use of Augmented Reality (AR) technology to cover its Lindeman’s Gentleman’s Collection brand. Following the success of...
belVita offers chance to win 1,000 NutriBullets
Apr 10, 2018
The UK’s biggest selling healthy biscuit brand, belVita, is launching a new on-pack promotion offering consumers the chance to win one of over 1,000...
McCain launches ‘Dare to Do It’ free ticket on-pack offer
Apr 03, 2018
McCain has launched an on-pack promotion offering consumers free tickets to participating attractions across Britain. The activities on offer include tree top...
Pringles pops UGC onto digital posters to push “Take a Bite and Win a Flight”
Mar 31, 2018
Snack brand Pringles has launched a nationwide Digital Out-Of-Home (DOOH) campaign to encourage participation in its Easter on-pack promotion, “Take a Bite and...
Trebor relaunches ‘Get Minted’ retailer and shopper promotion
Mar 28, 2018
Trebor is rerunning its Get Minted promotion for a second year. The convenience channel exclusive promotion will run from April 1st until June 17th 2018 with the aim of...
Carlsberg launches Live Nation ticket competition
Mar 27, 2018
Carlsberg UK will be giving away a prize bundle including Live Nation and O2 Academy tickets to one lucky winner each week for 12 weeks, as part of its partnership with...