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When Is Sales Promotion Not Sales Promotion?

As festive as we are all rapidly becoming, this is not a topical suggestion for a Christmas cracker joke, moreover a serious question. When is a Sales promotion not a...

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BRAND CULTURE POWER UP ENERGIZER’S CHRISTMAS CAMPAIGN

Brand Culture, specialists in entertainment and lifestyle partnerships and promotions, have powered up their client Energizer’s 2020 Christmas promotional campaign. ...

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Brand loyalty requires emotion. Will COVID rob us of this for good?

The current climate has undoubtedly forced us all to make changes not only in the way we work but in the manner of the work that we do. From experiences to brand loyalty...

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Nature Valley inspires UK to #visitnature with Tripadvisor

Creative agency Space has developed a campaign for Nature Valley that sees the UK’s #2 cereal bar brand[1] teaming up with Tripadvisor, the world’s largest travel...

JD 28 MAY 2020

THE RETURN OF ALL ACCESS WITH JACK

Building on the success of last year’s ‘All Access with Jack’ campaign, we’re back this year with an even bigger and better on-pack promotion, offering shoppers...

mountain dew

Mountain Dew teams up with Call of Duty for on-pack promotion

Mountain Dew® has teamed up with Call of Duty® game series to give UK gamers and Mountain Dew fansDouble Experience Points (XP) for the highly anticipated release of...

week 43

Walkers to launch Christmas campaign with Mariah Carey

This Christmas, Walkers is launching its festive on-pack promotion and marketing campaign, with global superstar Mariah Carey.  The promotion will run across the...

Cat Club

Cat Club celebrates their 20th anniversary with the Purrfect on-pack promotion

Elevator Promotions, has launched an on pack promotion to celebrate the 20th anniversary of leading Irish catfood brand, Cat Club. Cat Club is the number 1 Irish made...

Activation

Spontex Sponge launches national on-pack promotion

Leading digitally-centred brand, shopper and promotional marketing agency, Activation, have launched ‘Scrub & Win’, a national on-pack promotion for Spontex...

Bird's Eye

Birds Eye raises awareness of sustainable fishing with ‘Follow the Fish’ on-pack promotion

Birds Eye is encouraging families to explore how their fish is sustainably sourced, as part of a new campaign and an on-pack promotion across its Fish Fingers and Coated...