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Tag: brand partnerships, carbonated beverages, CCEP, Coca-Cola, Coca-Cola European Partners, computer games, digital, drinks, FIFA, FIFA World Cup, Football, games, games consoles, on-pack, on-pack promotion, OOH, Out of Home, partnership, partnership marketing, partnerships, point of sale, POS, prize draw, prize draws, prize promotion, prize promotions, shopper, shopper marketing, social media, soft drinks, sports, sports sponsorship, unique codes, video games, virtual incentives
Coca-Cola kicks off 2018 FIFA World Cup activity with on-pack promo
May 03, 2018
Coca-Cola European Partners (CCEP) has linked up with video game publisher EA and its market leading football game FIFA 18, for a massive on-pack promotion celebrating...
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Three launches pop-up Pug Brunch
May 02, 2018
Mobile phone network Three will be running a pop-up ‘All You Can Pug’ brunch to celebrate Puggerfly, the star of its latest ad campaign and, the network claims, the...
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