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Holidays are Coming! Coca-Cola reveals 2019 Christmas Truck Tour

Coca-Cola has officially kickstarted the countdown to Christmas as it announces the return of its iconic Coca-Cola Christmas Truck Tour, stopping off at new locations,...

Coca-Cola opens Stranger Things-themed arcade

To celebrate the launch of Stranger Things Season Three, Coca-Cola and Netflix are giving fans the ultimate chance to relive the 80’s and transport themselves to...

Coca-Cola European Partners is launching a limited edition Coca-Cola zero sugar Cinnamon flavour for Christmas, and an on-pack prize draw across its entire Coca-Cola portfolio offering tickets to Capital Radio’s annual Jingle Bell Ball music event as prizes.

Coca-Cola backs cinnamon Christmas variant with Capital Jingle Bell Ball prize draw

Coca-Cola European Partners is launching a limited edition Coca-Cola zero sugar Cinnamon flavour for Christmas, and an on-pack prize draw across its entire Coca-Cola...

Coca-Cola teams up with Merlin for ‘reverse vending machine’ half price ticket programme

Coca-Cola Great Britain has partnered with Merlin Entertainments to offer people half price tickets to some of the UK’s most popular family attractions in exchange for...

Too many major brands are coming late to the party and/or delivering paper-thin token gestures in their ‘show’ of support for causes, says Ciara Garratt of global brand experience agency Sense.

Room for one more on the brandwagon?

Too many major brands are coming late to the party and/or delivering paper-thin token gestures in their ‘show’ of support for causes, says Ciara Garratt of global...

Coca-Cola European Partners (CCEP) is offering consumers the chance to win unforgettable summer experiences with a new on-pack campaign, which will also feature across Sprite, Fanta and Dr Pepper for the first time.

Coca-Cola runs biggest-ever summer campaign across key brands

Coca-Cola European Partners (CCEP) is offering consumers the chance to win unforgettable summer experiences with its biggest-ever on-pack summer campaign, which will...

London-based specialist Digital Out of Home (DOOH) agency Grand Visual has been brought in by Coca-Cola in Switzerland to run a large-format Augmented Reality (AR) experience at Zürich’s main train station to celebrate the FIFA World Cup and the soft drinks brand’s continued support of the game. Lucky fans are being offered the chance to engage with a digital version of Switzerland's Xherdan Shaqiri on-screen.

Coca-Cola celebrates FIFA World Cup with AR football experience

London-based specialist Digital Out of Home (DOOH) agency Grand Visual has been brought in by Coca-Cola in Switzerland to run a large-format Augmented Reality (AR)...

Coca-Cola European Partners (CCEP) has linked up with video game publisher EA and its market leading football game FIFA 18, for a massive on-pack promotion celebrating the soft drink brand’s sponsorship of the 2018 FIFA World Cup.

Coca-Cola kicks off 2018 FIFA World Cup activity with on-pack promo

Coca-Cola European Partners (CCEP) has linked up with video game publisher EA and its market leading football game FIFA 18, for a massive on-pack promotion celebrating...

Drinks brand innocent is using experiential marketing to show consumers how to live on the bright side, by bringing the brand’s latest Super Smoothie ad to life in London and Manchester with a live dance performance.

innocent Super Smoothies show drinkers how to live on the bright side

Drinks brand innocent is using experiential marketing to show consumers how to live on the bright side, by bringing the brand’s latest Super Smoothie ad to life in...

Coca-Cola UK has announced that its Coca-Cola Christmas truck tour will kick off for 2017 in Glasgow on November 11th and will visit 42 stops nationwide during the festive season, before making its final appearance at Lakeside, Essex, on December 17th.

Coca-Cola 2017 Christmas Truck Tour

Coca-Cola UK has announced that its Coca-Cola Christmas truck tour will kick off for 2017 in Glasgow on November 11th and will visit 42 stops nationwide during the...