Tag: , , , , , , , , , , , , , , , , , , , , ,

Kellogg’s is re-launching its annual ‘Grown-ups Go Free’ promotion in partnership with Merlin Entertainments – and this time the cereal company is highlighting the potential £50 value on-pack.

Kelloggs ‘Grown Ups Go Free’ promo 2017 launches for Easter

Kelloggs ‘Grown-ups Go Free’ Merlin promotion returns Kelloggs is re-launching its annual ‘Grown-ups Go Free’ promotion in partnership with Merlin Entertainments...

Lucozade Zero and fashion retailer Missguided has announced a collaboration, ‘Zero To Pay’, which will be brought to life through on-pack promotion and experiential marketing.

Lucozade Zero and Missguided partner for on-pack and experiential

Lucozade Zero and fashion retailer Missguided has announced a collaboration, ‘Zero To Pay’, which will be brought to life through on-pack promotion and experiential...

The Institute of Promotional Marketing has announced that established events, brand and media partnerships company What If London has joined its network of influential brands, agencies and service providers in the promotional marketing space.

What If London joins IPM

The Institute of Promotional Marketing has announced that established events, brand and media partnerships company What If London has joined its network of influential...

Homepride flour is launching an on-pack promotion offering consumers the chance to claim a range of limited edition collectibles from British pottery maker Emma Bridgewater by collecting and redeeming on-pack tokens.

Homepride and Emma Bridgewater team up

Homepride flour is launching an on-pack promotion offering consumers the chance to claim a range of limited edition collectibles from British pottery maker Emma...

Mars Chocolate UK has updated its annual film-related on pack promotion through a partnership with Google Play which sees the confectionery giant offering consumers money off films as well as discounts off TV shows, books, music and apps.

Mars UK partners Google Play for Sweet Nights In

Mars Chocolate UK has updated its annual film-related on pack promotion through a partnership with Google Play which sees the confectionery giant offering consumers...

Mondelēz-owned confectionery brand Cadbury is again partnering the National Trust and National Trust for Scotland for the Cadbury’s Great British Egg Hunt campaign. The annual Easter egg hunt, which launches on Friday 14th April and runs nationwide over the Easter weekend, forms part of Cadbury’s wider seasonal campaign.

Cadbury Egg Hunts launch at National Trust sites

Mondelēz-owned confectionery brand Cadbury is again partnering the National Trust and National Trust for Scotland for the Cadbury’s Great British Egg Hunt campaign....

Specialist entertainment and partnership marketing agency Brand & Deliver has been appointed by international media company Coolabi Group to secure UK brand partners for its multi award winning CBeebies show, Clangers.

Brand & Deliver to handle Clangers partnerships

Specialist entertainment and partnership marketing agency Brand & Deliver has been appointed by international media company Coolabi Group to secure UK brand partners...

Brewing giant Heineken will be giving away tickets to the Rugby World Cup in Japan in 2019 as part of its latest deal with the sport’s governing body, World Rugby.

Heineken announces Rugby World Cup partnership

Brewing giant Heineken will be giving away tickets to the Rugby World Cup in Japan in 2019 as part of its latest deal with the sport’s governing body, World Rugby. The...

The Bisto frozen ready meals range has launched a new promotion which commits Kerry Foods, which makes the products under licence from Bisto brand owner Premier Foods, to donate a minimum of £25,000 to the UK charity for wounded, injured and sick Veterans and Serving armed forces personnel, Help for Heroes.

Bisto launches new Help for Heroes promo

The Bisto frozen ready meals range has launched a new promotion which commits Kerry Foods, which makes the products under licence from Bisto brand owner Premier Foods,...

Innocent drinks and not-for-profit organisation Grow It Yourself have joined forces with blogger and chef Emily Leary to launch this year’s “Sow & Grow” campaign.

Innocent Sow & Grow school campaign 2017

Innocent drinks and not-for-profit organisation Grow It Yourself have joined forces with blogger and chef Emily Leary to launch this year’s “Sow & Grow”...