Tag: animated film/TV, Blue Chip Marketing, character licensing, competition, competitions, digital, Disney, Essity, family holiday, film, film partnership, film partnerships, films, holiday prize, Household cleaning, household products, Incredibles 2, instant win, licensed promotion, licensed promotions, licensing, on-pack, on-pack promotion, on-pack promotions, paper products, partnership, partnership marketing, partnerships, Pixar, Plenty, prize, prize draw, prize draws, prize promotion, prize promotions, shopper, shopper marketing, winning moments
Plenty launches Incredibles 2 on-pack offer
Household towel brand Plenty is collaborating with Disney ahead of the hotly-anticipated launch of the Disney∙Pixar film Incredibles 2, which will be released in UK...
Magic Light Pictures appoints Brand & Deliver for UK partnerships
Magic Light Pictures, which manages children’s brand The Gruffalo, has appointed entertainment marketing specialists Brand & Deliver to secure UK brand...
UK self-regulatory system tightens rules on HFSS ads and promotions to kids
Tough new rules banning ads and promotions for food and drinks high in fat, salt or sugar (HFSS) from appearing in children’s non-broadcast media come into effect on...
Peperami joins Angry Birds movie
Meat snack brand Peperami has linked up with the new Angry Birds movie in an on-pack prize promotion with Angry Birds merchandise and weekend trips to Barcelona as...
Gett Batman V Superman ticket promo
Black taxi booking app Gett has linked with Warner Bros. Pictures UK for a promotion offering people the chance to win tickets to the London premiere of Batman V...
Comparethemarket offers Super Meerkat toys
Comparethemarket.com has linked up with Warner Bros. Pictures to offer limited edition Aleksandr and Sergei toys with the two brand characters as Batman and Superman...
Duracell Star Wars Blippar packs
Duracell and Lucasfilm have announced a new partnership and creative campaign ahead of the highly anticipated release of Star Wars: The Force Awakens, featuring limited...
TCC announces new CEO
TCC, a global leader in retail loyalty campaigns, has appointed Perry Valkenburg as new CEO of the company. Valkenburg joins from advertising agency TBWA, where he has...
