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Nestlé-owned ice lolly brand Fab is taking over Bernie Spain Gardens on London Southbank to launch its summer roadshow this Saturday, before taking the experiential activation around the UK over the next six weeks.

Nestlé launches Fab ice lolly summer roadshow at London South Bank

Nestlé-owned ice lolly brand Fab is taking over Bernie Spain Gardens on London South Bank to launch its summer roadshow this Saturday, before taking the experiential...

Häagen-Dazs has made its first foray into fashion with ‘The House of Häagen-Dazs’ during Berlin Fashion Week.

Häagen-Dazs launches ice cream fashion collection during Berlin Fashion Week

Häagen-Dazs is making its first foray into fashion with ‘The House of Häagen-Dazs’ during Berlin Fashion Week. ‘The House of Häagen-Dazs 48 Hour Collection’...

Cornwall will be coming to Observation Point on London’s South Bank on Monday 14th May to kick off a UK-wide roadshow for ice-cream company Kelly’s of Cornwall, offering consumers the chance to sample its range and enter a competition to win a Cornish beachside weekend break.

Kelly’s of Cornwall ‘Grand Flavour Tour’ roadshow

Cornwall will be coming to Observation Point on London’s South Bank on Monday 14th May to kick off a UK-wide roadshow for ice-cream company Kelly’s of Cornwall,...

McCain has launched an on-pack promotion offering consumers free tickets to participating attractions across Britain. The activities on offer include tree top adventures, go-karting, Segway tours, scuba diving and trampolining, at more than 1,000 locations.

McCain launches ‘Dare to Do It’ free ticket on-pack offer

McCain has launched an on-pack promotion offering consumers free tickets to participating attractions across Britain. The activities on offer include tree top...

Frozen food brand Aunt Bessie’s will be donating all profits from the sale of its Homestyle Yorkshires to homeless charity Shelter again this year, to mark National Yorkshire Pudding Day (February 4th, 2018).

Aunt Bessie’s supports Shelter for National Yorkshire Pudding Day

Frozen food brand Aunt Bessie’s will be donating all profits from the sale of its Homestyle Yorkshires to homeless charity Shelter again this year, to mark National...

The UK’s best-selling thin and crispy frozen pizza brand, Dr. Oetker Ristorante, booked out the First Class carriage on First Great Western’s 15.36 service from London Paddington to Cheltenham Spa on Wednesday April 26 and created a Silver Service pizzeria experience for 32 lucky travellers.

Train passengers get own on-board pizzeria

The UK’s best-selling thin and crispy frozen pizza brand, Dr. Oetker Ristorante, booked out the First Class carriage on First Great Western’s 15.36 service from...

The UK’s No. 1 frozen pizza brand, Chicago Town, has just given residents of the UK’s most remote community, the Scottish village of Inverie on the Knoydart Peninsula, “the ultimate takeaway taste” in a stunt which saw a crate containing a fully-stocked freezer cabinet packed full of Chicago Town’s ‘The Takeaway’ pizza flown in by helicopter and landed in a local field.

Chicago Town delivers ‘takeaway’ to UK’s remotest village

The UK’s No. 1 frozen pizza brand, Chicago Town, has just given residents of the UK’s most remote community, the Scottish village of Inverie on the Knoydart...

UK frozen food store Iceland is launching an interactive Facebook Live campaign devised by independent media agency the7stars and social distribution company Jungle Creations to highlight the money that can be saved if you go frozen.

Iceland frozen fish Facebook competition

UK frozen food store Iceland is launching an interactive Facebook Live campaign devised by independent media agency the7stars and social distribution company Jungle...

Häagen-Dazs has been named the Official Ice Cream of The Wimbledon Championships after signing a five-year deal with the Lawn Tennis Association.

Haagen-Dazs Wimbledon partnership

Häagen-Dazs has been named the Official Ice Cream of The Wimbledon Championships after signing a five-year deal with the Lawn Tennis Association, the tournament’s...

McCain is backing the launch of McCain Roasts frozen roast potatoes with a shopper marketing campaign in Iceland giving away £1.6m of roasting trays.

McCain £1.6m free Roast Trays

Frozen food company McCain is backing the launch of its new McCain Roasts frozen roast potatoes with a shopper marketing campaign in Iceland which aims to give away...