Tag: apps, beer, Carlsberg, competition, competitions, digital, entertainment marketing, event marketing, experiential, festivals, gigs, LiveNation, music, on-pack, on-pack promotion, on-pack promotions, partnership, partnership marketing, prize draw, Shazam, shopper, shopper marketing, sponsorship, television
Carlsberg launches Live Nation ticket competition
Mar 27, 2018
Carlsberg UK will be giving away a prize bundle including Live Nation and O2 Academy tickets to one lucky winner each week for 12 weeks, as part of its partnership with...
Oreo runs biscuit dispensing bus stop to push Cookie Quest game
Mar 27, 2018
Oreo, the world’s biggest-selling biscuit brand, has launched an innovative Out-Of-Home (OOH) campaign across London to drive purchase and participation in its 2018...
Wickes launches Wickes Trips guaranteed reward scheme
Mar 27, 2018
Trade and consumer DIY store chain Wickes has reintroduced its ‘Buy now, do it later’ campaign, and is backing it with a new initiative, Wickes Trips, which...
Kinder runs Easter retailer promotion
Mar 22, 2018
Confectionery brand Kinder is re-running its award-winning trade competition this Easter, offering retailers the chance to win one of five packs including everything...
Branston launches Pickle Pioneers to demonstrate versatility
Mar 22, 2018
Branston, the UK’s best-selling pickle brand, has launched a new Pickle Pioneers campaign as part of a wider marketing strategy to encourage consumers to use the...
Reebok, Sports Direct run Ultimate Fighting Championship “Reebok Knockout” experience
Mar 22, 2018
Reebok partnered with Sports Direct for an in-store activation to promote the global athletic footwear and apparel company’s association with the Ultimate Fighting...
McDonald’s launches Monopoly Wiiiin 2018 promotion
Mar 16, 2018
McDonald’s launches McDonald’s Monopoly Wiiiin, the latest version of its annual Monopoly promotion, on March 21st 2018. The promotion ends May 1st 2018. This is the...
NZ cheese brand Mainland creates 2000 piece jigsaw voucher
Mar 16, 2018
New Zealand cheese brand Mainland has just run an innovative consumer promotion which subverts the idea the 21st century consumers want instant gratification. To...
St Ives launches new agency, Edit
Mar 15, 2018
International marketing group St Ives has merged three of its businesses to create a new agency, Edit, which unites data science and marketing technology to power...
Friels First Press Vintage cider runs Record Store Day promos
Mar 08, 2018
Friels First Press Vintage Cider, which is sponsoring Record Store Day UK on Saturday 21st April 2018, is launching a range of activity including an on-pack promotion,...