Home Posts tagged CAP Code
Tag: CAP, CAP Code, Committee of Advertising Practice, competition, competitions, Emirat, fixed fee, industry, instant win, on-pack, on-pack promotion, prize, prize draw, prize draws, prize management, prize pools, prize promotion, prize promotions, promotional marketing industry, promotional risk management, regulation, regulations, risk management, self-regulate, self-regulation, self-regulatory system, shopper, shopper marketing, winning moments
Are Winning Moments losing out unfairly?
Jun 07, 2018
There’s been a lot of negative comment about the Winning Moments mechanic now being used in many prize promotions. But is the problem with the mechanic, or how...
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New campaign targets prize scams
Sep 16, 2016
Slam Prize Scams, a new consumer-facing campaign designed to highlight fraudulent competitions and prize draws, takes place over the week from 19th to 25th September...
Top tips for running compliant promotions on social media
Jan 30, 2018
Sarah Burns of Prizeology has some words of wisdom on how to run prize promotions campaigns on social media that comply with UK law and the CAP Code I love social media....