Tag: carbonated beverages, celebrity endorsement, competition, competitions, digital, Doritos, food, Football, low-calorie, on-pack, on-pack promotion, on-pack promotions, Pepsi Max, PepsiCo, prize draw, prize draws, prize promotion, prize promotions, retail, savoury snacks, shopper, shopper marketing, snacks, soft drinks, sports, sugar free, Walkers Snack Foods
PepsiCo UK launches cross-brand ‘Summer of Football’ campaign
PepsiCo brands are coming together this summer to encourage shoppers to host their own big night in with its range of snacks and beverages and get behind their favourite...
IPM COGS Awards 2018 now open for entries!
The IPM COGS Awards 2018, the awards and recognition programme for service agencies – the providers of specialist services which are used to build promotional...
SodaStream celebrates Royal Wedding with limited edition bottle hats and charity link
SodaStream has celebrated the upcoming Royal Wedding by creating a set of limited-edition bottles featuring five exclusive hat designs, inspired by headgear previously...
Currys PC World ‘Get Your TV for FREE’ promotion
Currys PC World is launching a summer football-themed campaign, ‘Get your TV for Free’, which offers customers a one in 20 chance of getting the money they spend on...
Yakult celebrates ‘The Science of You’ with new on-pack promotion
Yakult is giving customers the chance to enjoy a range of activities that are rewarding for both body and mind, in a on-pack promotional campaign created to celebrate...
Maynards Bassetts hits high notes with on-pack music promotion
Mondelez International is launching a new on-pack promotion across its Maynards Bassetts candy bag range, offering over 1,000 music-related prizes to consumers....
Kelly’s of Cornwall ‘Grand Flavour Tour’ roadshow
Cornwall will be coming to Observation Point on London’s South Bank on Monday 14th May to kick off a UK-wide roadshow for ice-cream company Kelly’s of Cornwall,...
Financial Times plans major brand experience campaign for FT Weekend
The Financial Times plans to invest heavily in a brand experience campaign this summer, aimed at supporting its recently-launched global marketing push for the FT...
Coca-Cola kicks off 2018 FIFA World Cup activity with on-pack promo
Coca-Cola European Partners (CCEP) has linked up with video game publisher EA and its market leading football game FIFA 18, for a massive on-pack promotion celebrating...
Asahi Super Dry uses partnerships, immersive experiences in summer campaign
Asahi Super Dry, the Super Premium Japanese beer, has launched a significant outdoor and online advertising campaign, as well as embarking on a series of partnerships...
