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Cadbury Mini Rolls launches Premier League on-pack activation

Premier Foods, manufacturers of Cadbury Mini Rolls have launched an on-pack promotion to leverage Cadbury’s sponsorship of the Premier League. The campaign gives...

Kinder Surprise partners with Minions for special edition range

The popular Minions licence has returned to the Kinder Surprise range with seven new toys up for grabs. The special edition eggs will be supported with a £2m marketing...

Cadbury Creme Egg and Booking.com launch hidden listing

Creme Egg Hunting Season is back – and so are the rare White Cadbury Creme Eggs. Following on from last year’s launch, this year’s hunt offers fans, not only the...

KitKat gives consumers the chance to win dream getaways

Nestlé’s iconic KitKat is starting 2019 with a new on-pack promotion giving lucky consumers in the UK and Ireland the chance to win an amazing holiday break to one of...

Cadbury launches free Secret Santa postal service across the UK

This Christmas, Cadbury is helping Brits unleash their generous instincts and become a Secret Santa by launching its very first ‘Cadbury Secret Santa Postal...

Reese’s personalises products at Selfridges for Christmas

American confectionery brand, Reese’s, is offering limited edition personalised products for Christmas in Selfridges. Field Day have created special branded counters...

Cadbury Roses opens chocolate florist in Soho, London

To remind people of the power of saying ‘thank you’ properly, and encourage people to do it more often, Cadbury has opened ‘Thanks a Bunch’, a flower shop with...

Green and Black’s launch sampling campaign to introduce new ‘Velvet Fruit’ chocolates

Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of...

Mars offers consumers free cinema tickets in the return of its Sweet Sundays initiative

Mars Wrigley Confectionery UK has announced the return of its Sweet Sundays promotion for the seventh year running. The popular initiative offers consumers free cinema...

Smarties to become ‘Scaries’ for Halloween

As the nights get longer and Halloween season fast approaches, Nestlé UK is launching ‘Scaries,’ a spooky edition of Smarties, which will be hitting the...