Tag: celebrity endorsement, competition, competitions, digital, Emma Bridgewater, Facebook, food, Homepride, Kerry Foods, on-pack, on-pack promotion, partnership, partnership marketing, partnerships, Premier Foods, prize draw, prize draws, prize promotion, prize promotions, promotional products, self-liquidating promotion, shopper, shopper marketing, SLP, social media, token collect
Homepride and Emma Bridgewater team up
Homepride flour is launching an on-pack promotion offering consumers the chance to claim a range of limited edition collectibles from British pottery maker Emma...
Trebor runs retailer and consumer cash win promo
Mondelēz International is running a prize promotion for its Trebor mints range targeting the convenience channel, offering the chance for retailers and consumers to win...
Cadbury Egg Hunts launch at National Trust sites
Mondelēz-owned confectionery brand Cadbury is again partnering the National Trust and National Trust for Scotland for the Cadbury’s Great British Egg Hunt campaign....
McDonald’s biggest ever Monopoly promotion launches
McDonald’s launches McDonald’s Monopoly Win Win, the latest version of its annual Monopoly promotion, on March 22nd 2017. The promotion ends Tuesday May 2nd 2017....
Dr. Oetker signs Bake Off winner for new campaign
Home baking brand Dr. Oetker has teamed up with 2012 Great British Bake Off winner, John Whaite, to support its “Dare to Bake” campaign, and is offering home bakers...
Dinner to Dine For multi-brand roadshow returns
Dinner to Dine For; Together is Better, the IPM Award-winning multi-brand experiential roadshow campaign organized by agency Brand Belief, has launched for the fourth...
Bisto launches new Help for Heroes promo
The Bisto frozen ready meals range has launched a new promotion which commits Kerry Foods, which makes the products under licence from Bisto brand owner Premier Foods,...
Innocent Sow & Grow school campaign 2017
Innocent drinks and not-for-profit organisation Grow It Yourself have joined forces with blogger and chef Emily Leary to launch this year’s “Sow & Grow”...
Quorn major brand re-launch, new shopper agency
Meat-free brand Quorn is putting £10m behind a brand re-launch to boost engagement with shoppers and inspire consumers with recipes and meal ideas to raise...
Heinz enlists schools for 2017 ‘Grow Your Own’
Heinz Tomato Ketchup is launching its ‘Grow Your Own’ promotional campaign across the UK from March 2017. This year (the fifth in a row the activity has run) will...
