Tag: bloggers, celebrity endorsement, digital, food, Haywards, Mizkan, partnership, partnerships, pickles, sampling, savoury snacks, shopper marketing, social media, sponsorship, sports, sports sponsorship, Tough Mudder, vloggers
Haywards puts ‘Lad’ into salad
Aug 11, 2016
Haywards, Britain’s best-selling pickled vegetable brand, is set to launch a new campaign to target millennial males. The ‘Lad in Salad’ campaign is digitally led...
Marques de Caceres Rioja supports Manchester Fiesta
Aug 10, 2016
Leading Rioja brand Marques de Caceres is bringing the sights, sounds and tastes of Spain to Manchester this September, after its UK importers, Halewood International,...
Walkers, Heinz sandwich-inspired crisps
Aug 09, 2016
Walkers and Heinz have linked up for the latest on-pack promotion, “Go Barmy for a Sarnie”, from the UK’s leading savoury snack brand. Walkers has released six new...
Ginsters win EFL tickets and tenners
Aug 04, 2016
Food company Ginsters has signed a new three year deal with the English Football League, and is kicking off the relationship with an on-pack promotion offering consumers...
Palmer’s #HairOnPoint push
Aug 01, 2016
Toiletries and cosmetics brand Palmer’s is marking the relaunch of its award-winning Coconut Oil Formula Hair Care range with an integrated digital and press campaign...
Co-op Unpredictable Summer Menu
Jul 28, 2016
Co-op is running a campaign embracing the unpredictability of the British summer and helping customers do the same. The retailer is asking Facebook fans to help...
Quest TV, Meantime beer partnership
Jul 25, 2016
Quest TV channel and Meantime Brewing Company are running a multi layered promotional and content partnership that spans off trade, on air and digital. Quest is...
Branston, Pilgrims Choice promo
Jul 22, 2016
Branston Pickle, the UK’s best-selling pickle brand, and Pilgrims Choice, the UK’s number two cheddar brand, are running a joint promotion to celebrate the classic...
Budweiser partners Tomorrowland
Jul 19, 2016
Budweiser has announced a three-year global partnership with Belgian festival Tomorrowland, one of the largest international electronic music festivals in the world, as...
Strongbow ‘Let’s Own It’ campaign
Jul 18, 2016
Strongbow – the UK’s number one cider brand – has launched a multi-million pound campaign as part of its exclusive sponsorship of Team GB ahead of Rio 2016,...