Tag: cashback, customer insights, digital coupons, IPM, loyalty, news, shopper, tech
Introducing IPM’s Newest Member, Zappit
Zappit.co is a leading tech player in the promotional marketing industry, delivering insight led shopper marketing & customer care solutions through digital coupons...
TLC Worldwide Launches Rewards Platform COSMOS
TLC Worldwide, the global leader in consumer rewards, has announced the launch of COSMOS, the latest iteration of its revolutionary rewards and insights platform that...
IPM Awards Late Entry Deadline Extended
The IPM Awards 2023 is one of the most eagerly anticipated awards in the promotional marketing industry. The annual awards recognise excellence in promotional marketing...
Is ‘Pounds, Not Points’ Really the Way to Go?
Opinion From IncentiveSmart There are some things we can’t help but resent spending our money on. When that ‘Check Engine’ light starts glowing, or when the school...
‘Understanding Loyalty In Europe’ White Paper Launch By Mando
We are delighted to let you know that, on March 15th 2023, IPM member Mando is launching a new white paper with YouGov “Understanding Loyalty in Europe”. The first...
Loyalty – What Are Your Customers Not Telling You?
Opinion from David Pearson CEO at SPARK A recent study by Emarsys, into customer loyalty in the UK, revealed that over half of UK respondents had left a brand they’d...
How to win business in the face of the great customer resignation
By Andy Philpott, Sales and Marketing Director at Edenred. The first half of 2022 has seen brutal increases in the cost of living, not seen in a generation. Behind a...
Mando-Connect Loyalty Event Celebrates Whitepaper Launch
Mando-Connect and Ogilvy hosted one of the first face-to-face loyalty events since 2019 to celebrate the launch of Mando-Connects latest whitepaper: ‘What the British...
COSTA COFFEE UNVEILS “COSTA CLUB”, A NEW LOYALTY PROPOSITION WITH VALUE AT ITS HEART
Costa Coffee, the nation’s favourite coffee shop brand* has unveiled Costa Club, a new loyalty proposition with value at its heart. Originally launched in March 2010,...
A Smarter Approach To Brand Advocacy
Loyalty and recognition experts Incentivesmart are offering a step by step guide to help improve customer retention. Learn how to measure engagement, satisfaction and...
