Tag: Amplify, confectionery, event marketing, experiential, festivals, food, Nestle, Rowntree, sampling, shopper, shopper marketing, shopping centres
Rowntree’s ‘sushi belt’ activation for lower sugar range
Rowntree’s has backed the launch of its new 30% less sugar range of Fruit Pastilles and Randoms with a brightly-coloured factory-style pop up full of bending pipes,...
Nestle personalised KitKat promotion
Nestlé Confectionery is offering consumers the chance to win KitKat packs with personalised messages and pictures. The promotion runs from February 1st until March...
Bridget Jones’s Baby promotions
The release of Bridget Jones’s Baby has been marked with a number of high profile partnerships with brands, with at least two — Müller and Aero – running...
Nespresso, Clooney ‘wouldn’t change’
Nespresso, the pod coffee machine system from Nestle, has launched its latest campaign featuring Hollywood star, George Clooney, with a fully integrated campaign...
Nestlé ‘UK’s most hydrated community’ push
Nestlé Waters is running an exclusive retailer competition to find Britain’s ‘most hydrated community’ this August. The competition is aimed to get retailers to...
Shredded Wheat ‘shred’ life
Shredded Wheat has launched a new brand platform with the message that, on a breakfast of 100% whole grain wheat, consumers won’t just ‘do’ life, they’ll...
KitKat Youtube on-pack promotion
Nestlé’s KitKat brand is again teaming up with Google’s YouTube for a major promotion, with the confectionery giant producing 74 different promotional packs...
Shreddies partners Britain’s Got Talent
Cereal Partners UK’s Shreddies breakfast cereal is partnering with ITV’s Britain’s Got Talent and will be leveraging the deal in marketing and promotions running...
