Tag: celebrity endorsement, EURO 2016, event marketing, experiential, Football, Google, Hyundai, media partnerships, partnership, partnership marketing, partnerships, sponsorship, sports, sports sponsorship, YouTube
Hyundai EURO 2016 gaming experience
Hyundai Motor is launching a one-of-a-kind ‘FanDome’ football gaming experience, played out by some of YouTube’s biggest influencers in front of a live crowd, as...
Kia catches 1970s vibe in promo video
Kia, principal sponsor of Surrey County Cricket Club, has launched a 1970s inspired instructional video featuring Surrey star Jade Dernbach to promote the club’s Kia...
Telegraph links with Kia for Euro 2016
Euro 2016 sponsor Kia and The Telegraph have linked up for a consumer-facing campaign designed to create buzz in the build-up to and then throughout the tournament,...
Sportlobster €1m competition
Sports social app Sportlobster is giving fans the chance to win €1m this summer with its €1 million Euros Predictor competition, which challenges consumers to...
Mars launches #Believe campaign 2016
Mars has launched a new campaign in support of the England, Wales and Northern Ireland national football teams in advance of the Euro 2016 football tournament in France....
Discovery UK supports Conway TV show
TV channel Discovery UK is supporting its new documentary series, Sean Conway: On The Edge, with an integrated campaign including a digital hub, PR, promotions,...
Müller Team GB gold medal promo
Müller Yogurt & Desserts, Britain’s leading yogurt and chilled dairy pudding manufacturer, is celebrating its dual partnerships with Team GB and Team Ireland with...
Partnership Marketing: the perfect blend
Jo Coughlin of Mediator Communications reports back on the IPM’s first ever Partnership Marketing Conference, Creating the Perfect Blend In an ever-changing marketing...
Nurishment 35th birthday prize promo
Nurishment Original, the nutritionally enriched milk drink, is celebrating its 35th birthday with its biggest-ever on-pack promotion, with the chance to win technology...
Butterkist ‘Kick for Cash’ prize promo
Butterkist popcorn is launching a new campaign called Kick for Cash, coinciding with the run up to the 2016 UEFA European Championships or Euro 2016, with an online...
