Tag: celebrity endorsement, charity, charity partnership, Christmas, food, Heartwarming Heroes, Heinz, partnership marketing, Royal Voluntary Service, RVS, shopper, shopper marketing, Xmas
Heinz partners RVS for Heroes campaign
Heinz is partnering with charity the Royal Voluntary Service and TV presenter Ruth Langsford as part of its Heartwarming Heroes campaign and will be encouraging...
TCC announces new CEO
TCC, a global leader in retail loyalty campaigns, has appointed Perry Valkenburg as new CEO of the company. Valkenburg joins from advertising agency TBWA, where he has...
Bisto London sampling
Bisto has been sampling its new Simply Casserole concentrated paste range at key London stations, as part of a massive marketing campaign for a range of new products...
Carlsberg male toiletries back Movember
Carlsberg has launched a limited edition ‘Beer’d Beauty’ range with profits going to the Movember Foundation. To celebrate the launch the Beer’d Beauty series...
Müller Wiseman launches ‘MOOvember’
Müller Wiseman Dairies is teaming up with the Movember Foundation this November to launch a new on-pack promotion, MOOvember, across 500ml cartons and 1 pint bottles of...
Heinz ‘Heartwarming Heroes’ campaign
Heinz has launched a new £5m ‘Heartwarming Heroes’ campaign with both a consumer-facing element and a competition for pubs, restaurants and other food outlets. Pubs...
Percol Coffee #CoolBeans roadtrip
[espro-slider id=110] Percol Coffee Co, the British company which claims to have launched the first Fairtrade certified ground coffee, has introduced a national “Cool...
Anchor Spreadable “Shake it” Xmas promo
Anchor Spreadable is giving people the chance to see what’s under the Christmas tree early with its “Shake it, squeeze it, win it!” promotion. The spread brand’s...
Brand Belief third Dinner to Dine For
Brand Belief’s Dinner To Dine For multi-brand roadshow campaign returns for a third year in October. Based on Brand Belief’s multi-award winning formula, the...
