Home Posts tagged shopper (Page 65)
Tag: augmented reality, batteries, Blippar, content marketing, digital, Duracell, film partnerships, licensed promotions, Lucasfilm, on-pack, on-pack promotion, partnership marketing, shopper, shopper marketing, Star Wars, television
Duracell Star Wars Blippar packs
Dec 03, 2015
Duracell and Lucasfilm have announced a new partnership and creative campaign ahead of the highly anticipated release of Star Wars: The Force Awakens, featuring limited...
Fairy partners Make-A-Wish again
Nov 27, 2015
Procter & Gamble’s leading dishwash brand Fairy is partnering the Make-A-Wish Foundation for the 12th year running, and has teamed up with The Saturdays’...
RAPP UK names Freeland UK CEO
Nov 26, 2015
Digital, relationship and promotional agency group RAPP has appointed Chris Freeland as UK Chief Executive Officer, effective January 2016. Freeland was previously Joint...
Intu engages shoppers with Xmas prize
Nov 20, 2015
Shopping centre group Intu is preparing to award one shopper with a Christmas prize on Black Friday, following a month-long social media campaign that aimed to engage...