Tag: brand activation, campaigns, on-pack promotion, partnership, shopper, VK
VK campaign sorts summer for shoppers with 20% off at New Look
To celebrate a new listing in Tesco and reward loyal VK fans, VK will be giving consumers 20% off leading fashion retailer, New Look, with every purchase of its mixed...
Automobili Pininfarina’s Battista makes German debut at the Greentech festival
Automobili Pininfarina launched with a clear vision to develop the most powerful car ever designed and built in Italy: the Battista pure-electric hypercar. Battista is...
Booking.com announces the recreated Men in Black™: International Headquarters in London
Just in time for the release of Men in Black™: International, due in cinemas worldwide from 14 June, Booking.com has teamed up with Sony Pictures to present an...
Big brands get behind 23rd National BBQ Week
Back for a record-breaking 23rd time, National BBQ Week will encourage consumers to go for the grill, become Better BBQ’ers and enjoy some Gastro-grilling at the start...
England Netball strikes new partnership with Elastoplast
England Netball has announced an official partnership with trusted wound care brand Elastoplast. They will be the Official First Aid Supplier for the Vitality Roses;...
Jessica Wright launched exclusive new beauty range with Poundland
Jessica Wright has partnered with Poundland to develop a new and exciting, exclusive range of beauty products. The first pampering collection includes three self-tanning...
Heinz and Cadbury create the Mayo-Creme Egg combo
Two of the nation’s most-loved brands, Heinz and Cadbury, have joined forces to create a unique Cadbury Creme Egg and Heinz [Seriously] Good Mayonnaise concoction. ...
Co-op expands its Live Nation festival roster
Co-op reveals plans to continue its partnership with Live Nation and open a 6,000 ft. pop up shop at six UK music festivals this year. The deal with Live Nation builds...
The Baileys Book Bar is back
Following the sell-out success of the pop-ups over the past three years, the Women’s Prize for Fiction at the Baileys Book Bar is back for another sequence of...
Getty Images has taken action with Dove, Girlgaze and women around the world to create Project #ShowUs
Getty Images partnered with Dove and Girlgaze, to announce Project #ShowUs. With over 5,000 images, Project #ShowUs is the world’s largest stock photo library...
