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british airways

British Airways creates two-tier experiential fanzone at Twickenham

CSM Live has designed, produced and is managing a two-tier fanzone, with bars and rugby challenges, for British Airways at Twickenham. It will help to celebrate their...

fortnum and mason

Fortnum & Mason partners with Hot Pot for first ever Chinese New Year campaign  

Luxury British retail brand, Fortnum & Mason, has launched its first ever marketing campaign for Chinese New Year, created in partnership with full-service China...

virgin pure

Westfield and Virgin Pure partner to launch purified water refill stations

Unibail-Rodamco-Westfield and Virgin Pure have launched purified water refill stations in Westfield London and Westfield Stratford City, in a move to encourage the 77m...

kinder

Kinder Surprise partners with Minions for special edition range

The popular Minions licence has returned to the Kinder Surprise range with seven new toys up for grabs. The special edition eggs will be supported with a £2m marketing...

blackjack

Blackjack Promotions and Dulsco launch joint venture across the Middle East

Blackjack Promotions, the specialist international provider of travel retail staffing and experiential campaigns, has partnered with leading Emirati people solutions...

week 3 2019

Naked Noodle and lastminute.com launch new holiday on-pack

Naked Noodle, the leading authentic snack pot brand has joined forces with IPM Members, lastminute.com and Brass agency, to create its biggest ever promotional...

wework

WeWork and LIKEtoKNOW.it create a shoppable office pop-up

WeWork, the shared community space, has opened its doors to a pop-up office designed by LIKEtoKNOW.it, the largest influencer shopping channel and consumer media...

UPDATED VERSION jfdi

IPM partners with jfdi to offer members discounted training workshops

The IPM Learning team is delighted to announce an exclusive, member-only partnership for 2019.  . jfdi, one of the UK’s most progressive training organisations...

chris wilson

Brand partnerships in 2018 – Key Trends and learnings

Chris Wilson, Head of Brand Partnerships at Ingenuity London explores the standout brand partnership trends this year and what can be learnt from them. What a year! We...

piccolo

Piccolo helps refugees and their children this Christmas

Last year 15,000 refugees and asylum seekers experienced destitution, including pregnant women and new mothers. Piccolo, the UK’s fastest growing baby food...