Tag: brand partnership, food, partnership
Shell partners with Jamie Oliver to launch new food range
Shell and Jamie Oliver have joined together to offer great food on the go. They appointed creative agency, HRG (UK), to help bring bigger and better choice to over 500...
British Airways creates two-tier experiential fanzone at Twickenham
CSM Live has designed, produced and is managing a two-tier fanzone, with bars and rugby challenges, for British Airways at Twickenham. It will help to celebrate their...
Fortnum & Mason partners with Hot Pot for first ever Chinese New Year campaign
Luxury British retail brand, Fortnum & Mason, has launched its first ever marketing campaign for Chinese New Year, created in partnership with full-service China...
Westfield and Virgin Pure partner to launch purified water refill stations
Unibail-Rodamco-Westfield and Virgin Pure have launched purified water refill stations in Westfield London and Westfield Stratford City, in a move to encourage the 77m...
Kinder Surprise partners with Minions for special edition range
The popular Minions licence has returned to the Kinder Surprise range with seven new toys up for grabs. The special edition eggs will be supported with a £2m marketing...
Blackjack Promotions and Dulsco launch joint venture across the Middle East
Blackjack Promotions, the specialist international provider of travel retail staffing and experiential campaigns, has partnered with leading Emirati people solutions...
Naked Noodle and lastminute.com launch new holiday on-pack
Naked Noodle, the leading authentic snack pot brand has joined forces with IPM Members, lastminute.com and Brass agency, to create its biggest ever promotional...
WeWork and LIKEtoKNOW.it create a shoppable office pop-up
WeWork, the shared community space, has opened its doors to a pop-up office designed by LIKEtoKNOW.it, the largest influencer shopping channel and consumer media...
IPM partners with jfdi to offer members discounted training workshops
The IPM Learning team is delighted to announce an exclusive, member-only partnership for 2019. . jfdi, one of the UK’s most progressive training organisations...
Brand partnerships in 2018 – Key Trends and learnings
Chris Wilson, Head of Brand Partnerships at Ingenuity London explores the standout brand partnership trends this year and what can be learnt from them. What a year! We...
