Tag: industry news, loyalty, promotional marketing, research, Whitepaper
What The British Want From Promotions
Mando-Connect are excited to announce that they will soon be launching a new white paper “What the British want from Promotions”, developed with YouGov. Exploring...
AGENCY LEADERS REFLECT ON 2020 AND SHARE EXPECTATIONS FOR 2020
2020 has been a pretty tough year that most of us in the events industry can’t wait to see the back of. But there have been some positives, and with Covid vaccines now...
Brand loyalty requires emotion. Will COVID rob us of this for good?
The current climate has undoubtedly forced us all to make changes not only in the way we work but in the manner of the work that we do. From experiences to brand loyalty...
IPM backed ‘The Good Business Festival’ announces Act 1 speakers
Act 1 of The Good Business Festival is fast approaching, and we’re proud to be able to share with you some of the details of how our first event will take shape. A...
IPM LENDS SUPPORT AND BACKING TO WORTHY ‘NIGHTS ON US’ CAMPAIGN
The IPM is proud to be announcing its support and backing to the newly launched ‘Nights On Us’ campaign, a brilliant example of collaboration in the time of...
IPM CHAMPIONED ‘THE GOOD BUSINESS FESTIVAL’ ANNOUNCES PROGRAMME LINE-UP FOR ACT 1 IN OCTOBER
The Good Business Festival has announced the first details of its Act 1, taking place on 8th October with partners, content and ambassadors unveiled for the first time....
UK advertising delivers 25th consecutive quarter of growth- UK adspend rose 5.6% in Q3 2019
UK adspend rose 5.6% year-on-year to reach £5.97bn in Q3 2019, marking the UK advertising industry’s 25th consecutive quarter of market growth. The figures are...
The Dining Club Group spin-off launches to provide loyalty solutions for UK’s biggest brands
ELLO Media, the engagement, loyalty and lifetime optimisation specialist, has launched today to provide bespoke loyalty solutions for the UK’s biggest brands through...
Butcher’s Pet Care appoints LIFE as strategic and creative agency
Butcher’s Pet Care has appointed Birmingham-based creative agency, LIFE, as its strategic and creative agency. Rachel Collinson, appointed as Director – Food for...
IPM to be an exhibitor of Marketing Show North 2019
The IPM is delighted to announce that they will be exhibiting at Marketing Show North 2019. After an incredible three years, Marketing Show North (previously known as...
