Covid-19
Hovis® Best of Both commits to donating additional loaves to help make 5 million sandwiches for families living in food poverty in 2021
Jan 28, 2021
Amidst many consumer challenges over Free School Meals, Hovis® Best of Both® has committed to increasing its support for families living in food poverty by donating an...
Golley Slater re-born curious for 2021 and beyond
Jan 22, 2021
Independent marketing communications agency Golley Slater today launches its new branding Curiosity Creates the Unexpected. The repositioning and branding bring the...
Weetabix to rally nation for a better 2021 in major new campaign
Jan 07, 2021
The UK’s number one breakfast cereal, Weetabix, is returning to TV screens with a topical and light-hearted New Year creative. The campaign will encourage the nation...
2020: Let’s Raise a Glass to Everything That’s Kept Us Entertained During Lockdown
Dec 22, 2020
Experience12 rolls out its annual Pop Culture festive illustration, in aid of Shelter – can you spot the top icons of 2020 2020 has given us many heroes, from our NHS...
THE LEGO GROUP INVITES FAMILES TO EXPERIENCE A ‘REALLY COOL WORLD’ IN LONDON’S COVENT GARDEN THIS DECEMBER
Dec 22, 2020
2nd December 2020: This festive season, the LEGO Group reveals what A Really Cool World it could be if it were imagined through the eyes of a child, with the launch of...
Secret Sofa XMAS EDITION presented by Häagen-Dazs
Dec 22, 2020
Secret Cinema’s award-winning lockdown entertainment series Secret Sofa presented by Häagen-Dazs will return for a festive finale on Friday 18 December 2020 at 7:30...
Agency Of The Year 2020 Awarded to Circle Agency and Live & Breathe
Dec 18, 2020
We wanted to take this opportunity, at the close of the year to offer some rare, but well deserved good news regarding the IPM Awards. The awards were different this...
AGENCY LEADERS REFLECT ON 2020 AND SHARE EXPECTATIONS FOR 2020
Dec 18, 2020
2020 has been a pretty tough year that most of us in the events industry can’t wait to see the back of. But there have been some positives, and with Covid vaccines now...
TRO SHOWS WAY FORWARD FOR IN-PERSON EVENTS
Dec 17, 2020
While government restrictions continue to significantly impact the events industry, TRO has shown that live events are still possible with their work on the recent BMW...
SHARED EXPERIENCE: HOW TO THRIVE IN A POST-PANDEMIC EXPERIENCE ECONOMY
Dec 11, 2020
Ahead of the pandemic, the shortcomings in the marketing industry’s narrow definition of experience, and the oversaturation of advertising and content online resulted...