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Week 16

RPM kicks off Cadbury Easter Egg Hunt with National Trust

This Easter weekend (Friday 19th – Monday 22nd) the annual Cadbury-National Trust Easter Egg Hunts will run across the Trust’s 306 properties across the UK. For the...

poundland and jessica wright

Jessica Wright launched exclusive new beauty range with Poundland

Jessica Wright has partnered with Poundland to develop a new and exciting, exclusive range of beauty products. The first pampering collection includes three self-tanning...

Wonder

Putting the Wonder in Golden Wonder

Golden Wonder, the brand that pioneered the concept of on-pack promotions in the 1970s, has launched a large-scale, full pack takeover to give fans the chance to win a...

CRAVE

Families enjoy hands-on experience as CRAVE roars into the UK

Mars Petcare drew on the power of experiential marketing to launch CRAVE, its new ancestral pet food range, on the last weekend in March. The two-day activation,...

three game

Three and Gravity Road launch first ever interactive 8-Bit Game for Instagram Stories

Three UK and Gravity Road launched its first ever interactive 8-Bit video game for Instagram Stories, yesterday. Epitomising Three’s latest brand campaign...

Desperados

Desperados creates the world’s largest video light show using partygoers’ phones

Desperados reached new levels of wild experimentation once again by redesigning the concept of a house party and proving amazing things can happen when you unplug and...

Hendricks

Hendrick’s Gin unveils floral phone booth portals to launch NEW limited-edition Midsummer Solstice gin

Hendrick’s Gin has launched its first ever limited-edition gin – Midsummer Solstice – with flower obliterations up and down the country. A number of experiential,...

Co-op x live nation

Co-op expands its Live Nation festival roster

Co-op reveals plans to continue its partnership with Live Nation and open a 6,000 ft. pop up shop at six UK music festivals this year. The deal with Live Nation builds...

little tikes

Little Tikes announces Play Big Tour

Iconic toy brand is marking its 50th birthday with experiential marketing activity across the UK during April run by Sense. This spring, Little Tikes is set to launch...

GOT Tattoo shop

GOT Ink? NOW TV opens ultimate Game of Thrones tattoo studio to mark the start of the final season

To indelibly mark the final ever season of Game of Thrones, streaming service NOW TV is giving Game of Thrones superfans the chance to get inked at a one-of-a-kind...