Tag: augmented reality, batteries, Blippar, content marketing, digital, Duracell, film partnerships, licensed promotions, Lucasfilm, on-pack, on-pack promotion, partnership marketing, shopper, shopper marketing, Star Wars, television
Duracell Star Wars Blippar packs
Duracell and Lucasfilm have announced a new partnership and creative campaign ahead of the highly anticipated release of Star Wars: The Force Awakens, featuring limited...
‘Sausages & Chip’ from Richmond
Kerry Foods’ Richmond Sausages brand is launching a new £3m integrated ‘Sausages & Chip’ campaign, giving families the chance to win one of 200,000 microchips...
Hunger Breaks Point Break partnership
Canned meal range Hunger Breaks is running a prize promotion offering the chance to win a trip to Mexico, as part of a partnership with upcoming movie Point Break....
Müller Wiseman launches ‘MOOvember’
Müller Wiseman Dairies is teaming up with the Movember Foundation this November to launch a new on-pack promotion, MOOvember, across 500ml cartons and 1 pint bottles of...
Hotel Transylvania 2 recruits Fruittella, Cadbury Biscuits, River Island as partners
Hotel Transylvania 2, the Halloween animated comedy which opens on October 16th in the UK, has added Fruittella, Cadbury Biscuits and River Island as partners, joining...
Pampers celebrates 10 years of UNICEF partnership
Pampers and UNICEF have marked the landmark 10th year of their on-pack vaccine partnership by announcing the elimination of maternal and newborn tetanus (MNT) in 17...
