Hunger Breaks Point Break partnership


Canned meal range Hunger Breaks is running a prize promotion offering the chance to win a trip to Mexico, as part of a partnership with upcoming movie Point Break.

Mexico is one of the 10 countries where Point Break, produced by Warner Bros. Pictures and Alcon Entertainment, was filmed on location.

The Point Break logo will be featured on all Hunger Breaks’ All Day Breakfast, Full Monty and Big BBQ bean meals products available from mid-November, ahead of the release of the new action thriller on February 12, 2016.

Hunger Breaks customers purchasing Point Break-branded promotional cans will get the opportunity to win an all-inclusive, five-night trip to Mexico which includes a half-day zip line and all-terrain vehicle trip, along with a full day underground river tour visiting the crystal caves.

Chris Wright, marketing director for Hunger Breaks, says: “The Point Break promotion continues the strategy of linking with films which will be of interest to the Hunger Breaks consumer. As with the previous competitions, we are offering a fantastic prize to the winner. There will also be the opportunity to win 20 pairs of cinema tickets.”


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