Tag: Accolade Wines, alcohol, brand partnerships, Channel 5, competition, competitions, cricket, England and Wales Cricket Board, Hardys, off-trade, on-trade, partnership marketing, partnerships, prize draw, prize draws, prize promotion, prize promotions, retail, shopper, shopper marketing, Sky, Sky Sports, social, social media, sponsorship, sports, sports grounds, sports sponsorship, TV, TV advertising, venues, wine
Accolade launches ‘The Rules According to Hardys’ cricket-themed campaign
Accolade Wines, the UK’s leading wine company, has announced a £1m investment in a new campaign for Hardys, its No 1 wine brand and the official wine of England...
Loch Lomond Whiskies signs partnership with The Open golf championships
Independent Scotch whisky distiller Loch Lomond Group has signed a five-year partnership deal with The Open, golf’s original championship, for its Loch Lomond Whiskies...
San Miguel launches experience-based trade and consumer promotions
Premium Spanish lager San Miguel has launched two new promotions, one targeting the on-trade and the other consumers under the ‘San Miguel La Experienca’ campaign...
Fullers launches London Pride Unfiltered
Fuller, Smith & Turner PLC (Fuller’s), the London brewer and premium pub company, has just launched London Pride Unfiltered, which it says is its biggest beer...
