Tag: account wins, agency news, Clarins, company news, cosmetics, DDB Network, digital, experiential, Haygarth, industry news, Omnicom, shopper, shopper marketing, social, toiletries
Clarins appoints Haygarth as lead marketing agency
Following a competitive pitch, Haygarth has been appointed as the lead marketing agency for Clarins UK. Haygarth will work on existing and new product innovations,...
Batiste shampoo and Benefit Cosmetics partner for premium brand launch
tbk Group has brought together the UK’s number one dry shampoo brand, Batiste, and the UK’s no. 1 premium cosmetics boutique, Benefit, for a partnership campaign to...
Benefit Cosmetics launches Hello Happy House interactive experience
Benefit Cosmetics has teamed up with happiness expert Laura Jane Williams to create the Hello Happy House, designed to take guests on a journey through the differing...
Burt’s Bees ‘Wall of Seeds’ experience on London’s Southbank.
Toiletries and personal care brand Burt’s Bees is to run a ‘Honey Bee Health’ experiential campaign this weekend on London’s Southbank. Burt’s Bees products...
Lambrini launches limited-edition spring bottle in collaboration with Fake Bake
Lambrini, the best-selling perry brand, has teamed up with self-tan specialist, Fake Bake, for a Spring on-pack promotion offering the chance to win Fake Bake products ,...
Benefit Cosmetics runs Extreme Brow Bar 65 feet above Thames
Benefit Cosmetics ran an activation at London’s Southbank Centre earlier this week featuring an Extreme Brow Bar – a cosmetics counter experience on a scissor lift...
L’Occitane supports new flagship store opening with experiential and sampling
‘Natural beauty’ brand L’Occitane celebrated the launch of its new multi-sensorial flagship store on London’s Regent Street last week with a series of PR stunts...
The Body Shop uses Urban Airship’s Mobile Wallet for anti-animal testing campaign
The Body Shop has partnered mobile marketing specialists Urban Airship to launch a mobile wallet pass with the latest news and signature counts for its Forever Against...
Marigold rewards shoppers with 70th birthday gift promo
Iconic UK rubber gloves brand Marigold is celebrating its 70th anniversary with its first-ever national on-pack promotion, offering a free gift with every promotional...
Charlotte Tilbury Westfield ‘magic mirrors’
Charlotte Tilbury, the luxury cosmetics retailer, has launched what is claimed to be Westfield’s first ever interactive retail installation, to drive excitement and...
