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Jo Coughlin of Mediator Communications reports back on the IPM’s first ever Partnership Marketing Conference, Creating the Perfect Blend

Partnership Marketing: the perfect blend

Jo Coughlin of Mediator Communications reports back on the IPM’s first ever Partnership Marketing Conference, Creating the Perfect Blend In an ever-changing marketing...

The IPM has joined with The Partnership Panel for a one day conference, Partnership Marketing: Creating the Perfect Blend, on April 22nd 2016 in London.

IPM Partnership Marketing Conference

The Institute of Promotional Marketing has joined with The Partnership Panel for a one day conference titled Partnership Marketing: Creating the Perfect Blend, bringing...

Charity International Rescue Committee is partnering HBO's “Game of Thrones” and its stars for a campaign urging fans globally to donate to help refugees.

International Rescue Game of Thrones

Humanitarian relief organisation the International Rescue Committee is partnering US cable TV giant HBO and its hugely successful series “Game of Thrones” for a...

Cadbury is again partnering the National Trust and National Trust for Scotland to organise Easter weekend experiences 300+ properties around the UK.

Cadbury and National Trust Egg hunts

Cadbury is again partnering the National Trust and National Trust for Scotland to organise Easter weekend experiences at more than 300 properties around the UK. Cadbury...

Men are being encouraged to shave off their beards during April – or Shaveril – to raise awareness and funds for mental health charity Mind.

Shave for Mind in Shaveril

Mental health charity Mind is calling on men to help raise awareness and funds for the work it does by shaving their facial hair off during April – or Shaveril, as the...

Levi's is rolling out its clothes recycling initiative in the UK, with a 10% discount on Levi's products for consumers who donate old clothes and shoes.

Levi Strauss brings recycle discounts to UK

Levi’s is rolling out its clothes recycling initiative in the UK, with a 10% discount on Levi’s products for consumers who donate old clothes and shoes....

Partnership marketing agency Mediator has announced new recruits for its Partnership Panel, set up to develop best practice, guidelines and resources.

Mediator adds to Partnership Panel

Partnership marketing agency Mediator has announced four new recruits for its Partnership Panel, which it established in 2015 to help develop best practice, guidelines...

Cancer Research UK is again challenging social drinkers to take a month-long break from alcohol with the return of its fundraising campaign, Dryathlon.

Cancer Research Dryathlon 2016

Cancer Research UK is again challenging social drinkers to take a month-long break from alcohol with the return of its fundraising campaign, Dryathlon. Dryathlon 2016...

The Saturdays' singer Rochelle Humes was chair of the judging panel for the annual Make-A-Wish Bake-A-Wish challenge.

Fairy partners Make-A-Wish again

Procter & Gamble’s leading dishwash brand Fairy is partnering the Make-A-Wish Foundation for the 12th year running, and has teamed up with The Saturdays’...

In the US, Levi Strauss & Co. has linked with Goodwill to help shoppers give unwanted clothing and footwear to the charity and also raise funds.

Levi Strauss US helps shoppers give back

In the US, Levi Strauss & Co. has linked with Goodwill to help shoppers give unwanted clothing and footwear to the charity and also raise funds. The clothing giant...