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Shoppers at iconic London department store Selfridges are being offered free chauffeured drives to and from either the Selfridges’ flagship store on Oxford Street or the Selfridges Manchester Exchange Square store in emission'free BMWi cars.

BMWi partners Selfridges for sustainability drive

Shoppers at iconic London department store Selfridges are being offered free chauffeured drives to and from either the Selfridges’ flagship store on Oxford Street or...

BMW is going back to the future for its stand at this weekend’s Goodwood Revival historic motor race meeting. As the whole theme of the Goodwood Revival event celebrates motor racing during the 20 years immediately after the end of the SWecond World War – up to 1966 – BMW’s stand features a retro 1950s prediction of what the future (today) might look like.

BMW goes retro at Goodwood

BMW is going back to the future for its stand at this weekend’s Goodwood Revival historic motor race meeting. As the whole theme of the Goodwood Revival event...

Event agency TRO is again working on Volvo Cars’ brand sponsorship at UK festivals, including Bestival and Festival No. 6, across summer and autumn 2016.

TRO takes Volvo on the festival trail

  Event and experiential agency TRO is again working on Volvo Cars’ brand sponsorship at UK festivals across the summer and autumn 2016. Building on the success...

Nissan to give away special gold-wrapped all-electric Nissan LEAF cars to its athlete ambassadors who win gold at the Rio 2016 Olympic and Paralympic Games.

Nissan Leaf cars for GB Gold winners

Nissan will give away special gold-wrapped all-electric Nissan LEAF cars to its athlete ambassadors who win gold at the Rio 2016 Olympic and Paralympic Games. The...

Wrigley is giving away an in-car gum holder with bottles of Extra and Airwaves chewing gum and wants to get bottles in every UK car in the next three years.

Gum on the road with Wrigley

Wrigley is giving away an innovative new in-car gum holder with bottles of its Extra and Airwaves chewing gum brands. After identifying in-car consumption as a clear...

Euro 2016 sponsor Kia and The Telegraph link up for a Euro 2016 campaign driving association between Kia and football and showcasing the new Kia Sportage.

Telegraph links with Kia for Euro 2016

Euro 2016 sponsor Kia and The Telegraph have linked up for a consumer-facing campaign designed to create buzz in the build-up to and then throughout the tournament,...

Renault celebrated the Renault Clio's 25th birthday with an experiential activation at Kings Cross St Pancras station featuring a car in a gilded birdcage.

Giant Renault Clio bird cage

Renault celebrated the 25th birthday of its Renault Clio last week with an experiential activation at London’s Kings Cross St Pancras station, departure point for the...

Renault put 70 Renault Twingo super minis on Central London streets so the public could test drive or test ride for free, to raise awareness and engagement.

Renault Twingo London awareness drive

Renault last week unleashed a fleet of 70 Renault Twingos throughout central London so the capital’s public could test drive or test ride for free, to raise awareness...