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Highland Spring

Highland Spring promotes the importance of everyday Hydration with the launch of its new ‘A to Anywhere’ Campaign

Highland Spring introduces ‘A to Anywhere’ – the latest strand in its ‘Brave by Nature’ multi-channel brand campaign. With 89% of consumers not drinking enough...

virgin pure

Westfield and Virgin Pure partner to launch purified water refill stations

Unibail-Rodamco-Westfield and Virgin Pure have launched purified water refill stations in Westfield London and Westfield Stratford City, in a move to encourage the 77m...

november

Celebrities design Sky Ocean Rescue’s #PassOnPlastic reusable product range

Kate Moss, Harry Kane, Cara Delevingne, Sienna Miller, Rita Ora, HRH Princess Eugenie of York, Fearne Cotton, Ronnie Wood, Will Poulter and Bob Geldof have joined forces...

tracylocke

TracyLocke to introduce TOMRA, world leader in reverse vending machines, to UK

TracyLocke London has been appointed the lead global marketing agency for TOMRA, following a competitive pitch process. TOMRA has hired TracyLocke to establish its brand...

Severn trent

Severn Trent celebrates water with VR roadshow for kids

Severn Trent has officially kickstarted an immersive digital, virtual and experiential roadshow that will use virtual reality to delight and inspire children about...

week 43

Yorkshire Tea launches AR experience to teach environmental sustainability

Lucky Generals and Goodstuff have teamed up with virtual technology specialist Zappar to create an augmented reality (AR) mobile experience that educates young families...

bray leino

Bray Leino create a giant beach litter bike for the Tour of Britain

When the Tour of Britain, the biggest professional bike race in the UK, came right past Bray Leino‘s Devon office, they decided to use the opportunity to show...

Lush

Lush gives free coffee to those with reusable cups at new pop-up

Open for four weeks from Tuesday 14th August, Lush is running its #carrythecup pop-up vegan coffee shop. Located in the Lush Soho Studio on Beak Street, Lush in...

week 35

Coca-Cola teams up with Merlin for ‘reverse vending machine’ half price ticket programme

Coca-Cola Great Britain has partnered with Merlin Entertainments to offer people half price tickets to some of the UK’s most popular family attractions in exchange for...

Too many major brands are coming late to the party and/or delivering paper-thin token gestures in their ‘show’ of support for causes, says Ciara Garratt of global brand experience agency Sense.

Room for one more on the brandwagon?

Too many major brands are coming late to the party and/or delivering paper-thin token gestures in their ‘show’ of support for causes, says Ciara Garratt of global...