Category: experiential

Initials launches immersive driving experience to celebrate Abarth’s 70th anniversary year

This weekend Initials, the independent creative agency, launched The Takeback, a one-off, escape room style driving experience for Abarth, part of FCA, to celebrate the...

Brewdog opens the world’s first alcohol-free beer bar

BrewDog this week opened the world’s first alcohol-free beer bar in London. Located just behind Old Street roundabout in the Bower Development at 211 Old Street, EC1V...

Tesco Christmas markets return for third year running with N2O

Award-winning experiential marketing agency N2O is once again delivering festive cheer for Tesco customers with its Bavarian-style Christmas markets. Back for 2019, the...

Savvy delivers the goods with first augmented reality game for a convenience retailer

Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf...

Dior delivers festive entertainment and inspiration at Paddington and Heathrow

On Friday 13 December, the Dior Christmas Choir, featuring nine singers and a pianist, entertained travellers embarking on the Heathrow Express at London’s Paddington...

62 winners announced for the IMC European Awards 2019

62 winners have been selected in this year’s IMC European Awards for Integrated Marketing Communications, representing 24 agencies from 7 countries. Ireland took the...

Logic Vapes brings Limited-edition vaping device to adult vapers

Logic Vapes hosted an exclusive launch for their limited-edition Logic Compact Crystal vaping device. The ‘Vape Vault’ launched in London last Thursday and will be...

A massive city-wide Treasure Hunt returns as Manchester’s Finest 12 Doors of Christmas is back!

One of Manchester’s biggest social media platforms, Manchester’s Finest, have today launched their ’12 Doors of Christmas’ campaign – a...

New beauty brand RAWR launches flagship London store with celebrity bash

RAWR, formerly Lashious Beauty, today announces the opening of its flagship store on London’s Rathbone Place, following a star-studded launch party to celebrate the...

NEXT Appoints Savvy for their Christmas Experiential Campaign – Christmas Jumpers and Jammies Hit the Road

Leading retail and shopper marketing agency, Savvy, are excited to announce that it has been appointed to carry out a festive integrated, campaign for NEXT –...