IPM Bitesize
Mini makes Goodwood revival debut
2019 will see MINI make its first ever appearance at Goodwood Revival. Following its world premiere at the Frankfurt Motor Show, MINI will be showcasing the brand-new...
Data transfers in the event of a no deal Brexit
Are you a UK agency or brand running a promotion in Ireland? If so you may be transferring personal data of Irish entrants from an organisation Ireland to the UK and you...
ROALD DAHL STORY COMPANY BUILDS EXCITING AND DIVERSE PARTNERSHIPS FOR ROALD DAHL DAY 2019
With Roald Dahl Day on September 13th, the Roald Dahl Story Company has announced a number of bespoke activities, products, promotions and partnerships… PAPERCHASE As...
CONNECTING WITH CONSUMERS IN THE GOLDEN QUARTER 2019
The ‘Golden Quarter’ is upon us. Christmas is just 14 weeks away, and we all know that getting your fair share of standout is a huge challenge. Consumers are no...
BIRDS EYE LAUNCHES ‘FIRST PLATES’ – A UNIQUE DINING EXPERIENCE JUST FOR KIDS
This September, Birds Eye is opening a colour-packed and interactive children-only restaurant with a difference in Holborn. Many parents identify their children as picky...
jfdi launches its New Business Barometer for 2020 with £5 for each completed survey donated to Mind*
jfdi partnered with the IPM in 2019 to train and support agencies with their growth ambitions, and integral to this growth are New Business Directors, whose painstaking...
Parents urge brands to adopt clear nutritional labelling to help make healthy lunchtime choices for their children
Parents of primary school aged children in the UK are calling for brands to include the colour coded nutritional information (known as the traffic light system) on the...
Desperados welcomes party ideas from all over the world for one epic house party at London’s newest venue
After research* revealed exactly what frustrates 18-34 years olds most on a night out (below), Desperados, Skream and Elrow held an Epic House Party on Saturday 7th...
Leo Burnett London and McDonald’s launch ‘Just Like McDonald’s’ in renewed food quality push
McDonald’s and Leo Burnett London have launched an integrated campaign entitled ‘Just Like McDonald’s’, which seeks to distance the brand from its fast food...
It’s a new look, a new sweet and a new mix for Quality Street 2019
Nestlé’s Quality Street has been given a fresh new look as the first tubs and tins of 2019 hit supermarket shelves. The vibrant redesign takes its cue from the...
