Promo Marketing

Chiquita Bananas have partnered with Universal and Illumination Entertainment on the latest instalment of the hugely successful Despicable Me franchise – Despicable Me 3.

Chiquita Bananas partners Despicable Me 3

Chiquita Bananas have partnered with Universal and Illumination Entertainment on the latest instalment of the hugely successful Despicable Me franchise – Despicable Me...

Lucozade Ribena Suntory is running an on-pack promo for its Lucozade Sports brand which offers consumers the chance to win more prizes the more active they are.

Lucozade Sport launches Move More Win More promo

Lucozade Ribena Suntory is running an on-pack promo for its Lucozade Sports brand which offers consumers the chance to win more prizes the more active they are,...

Brand Commerce agency KHWS has appointed Gary Brooks as Creative Director to strategically develop the agency’s proposition and support its ambitious growth targets.

KHWS appoints Gary Brooks as Creative Director

Brand Commerce agency KHWS has appointed Gary Brooks as Creative Director to strategically develop the agency’s proposition and support its ambitious growth targets....

Leading sports nutrition brand, Maximuscle, saw thousands of fitness fanatics visit its stand at this year’s BodyPower Expo from May 12 14, 2017. The event was the first time Maximuscle’s latest products and flavours had been offered to consumers, and the brand’s stand included a sampling bar featuring an array of new products, free giveaways, fitness challenges and appearances by leading sports and fitness personalities.

Maximuscle ‘Make Gains’ at BodyPower Expo

Leading sports nutrition brand Maximuscle saw thousands of fitness fanatics visit its stand at this year’s BodyPower Expo from May 12 14, 2017. The event was the first...

Creative technology and innovation agency CURB has appointed Adam Azor as Managing Director. Azor (right of picture) joins CURB from Jack Morton Worldwide where he was Senior Vice President, Integrated and Digital Marketing. Prior to Jack Morton he was Head of Brand Experience at creative agency BMB.

CURB names Adam Azor as Managing Director

Creative technology and innovation agency CURB has appointed Adam Azor as Managing Director. Azor (right of picture) joins CURB from Jack Morton Worldwide where he was...

Shopper Marketing decisions don’t just happen in store – brands need to reach the consumer at every moment of the purchase journey, including in their own homes, says Mark Davies of Whistl

Shopper Marketing is coming home

Shopper Marketing decisions don’t just happen in store – brands need to reach the consumer at every moment of the purchase journey, including in their own homes,...

Eagle Eye, the SaaS technology company which validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries, has won a new three year contract with John Lewis PLC for the deployment of its Eagle Eye AIR platform to deliver improved digital customer marketing.

Eagle Eye wins John Lewis contract

Eagle Eye, the SaaS technology company which validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries, has won a new...

Cadbury’s latest on-pack promotion offers families the chance to adopt one of 20 cows and enter a draw to win a family farmyard weekend away to meet the animal.

Cadbury launches ‘Adopt a Cow’ promotion

Cadbury’s latest on-pack promotion offers families the chance to adopt one of 20 cows and enter a draw to win a family farmyard weekend away to meet the animal. The...

Quaker Oats has partnered design company MissPrint for an on-pack promotion giving away limited edition designer mason jars.

Quaker partners MissPrint for ‘overnight oats’ designer jars

Quaker Oats has partnered interior design company MissPrint for an on-pack promotion giving away limited edition designer mason jars. The promotion, running on 1kg packs...

Promotional risk management consultancy Umbrella has appointed Nicola Christie as its new Client Services Director. Christie joins Umbrella from McCormick, the global leader in herbs and spices.

‘Spice girl’ joins Umbrella as Client Services Director

Promotional risk management consultancy Umbrella has appointed Nicola Christie as its new Client Services Director. Christie joins Umbrella from McCormick, the global...