Tag: alcohol, cider, entertainment marketing, environmental, ethical marketing, event marketing, experiential, international, Kopparberg, music, recycling, shopper, shopper marketing, social media
Kopparberg ends summer experiential campaign with ‘The Recycling Rig’
Swedish fruit cider brand Kopparberg has ended its UK summer experiential activation campaign in style, with a brand-new activation, ‘The Recycling Rig’, a giant...
Heinz Yellow Mustard offers UK NFL fans Super Bowl trip chance
Heinz Yellow Mustard is marking its partnership as the new Official Mustard sponsor of the NFL in the UK with an integrated campaign which includes a competition to win...
Rustlers rolls out nationwide sampling campaign for new Gourmet burger range
Snack food brand Rustlers is running a nationwide sampling campaign for its recently-launched Gourmet burger range. Rustlers Gourmet ‘Classic’ Burgers and ‘BBQ’...
McDonald’s ‘bling box’ collaboration with designer Macdonald
McDonalds UK has partnered with fashion industry icon, Julien Macdonald OBE, to unveil his interpretation of a deluxe burger box for McDonald’s Signature Collection,...
Heineken 0.0 sponsors inaugural Mindful Drinking Festival
Heineken 0.0 alcohol-free lager was one of the sponsors for the first-ever Mindful Drinking Festival in mid-August. The Mindful Drinking Festival, which took place on...
Carling prize promo offers the chance to take home the Premier League trophy
Carling has launched a new on-pack promotion giving consumers the chance to win an array of Premier League prizes, including the trophy itself. Working in partnership...
Marks & Spencer runs ‘Spirit of Summer’ pop up in Leeds
Marks & Spencer has launched a pop-up tasting experience as part of its ‘Spirit of Summer’ campaign, focusing on its new food range which has been inspired by...
Panasonic runs Spider-Man movie on-pack promo
Panasonic has launched an on-pack promotion in the UK in conjunction with the release of the Sony film, Spider-Man: Homecoming. The promo offers consumers the chance...
Flora teams up with food influencers for dairy-free flavoured spreads launch
Flora has teamed up with 20 influencers, including the ‘Topless Baker’ Matt Adlard and The Great British Bake Off’s Benjamina, for the launch of its new...
Volvo invites consumers to ‘Escape the City in your City’ with new pop-up activity studio
Volvo Car UK is to bring a Scandinavian sanctuary to some of the UK’s busiest cities, offering locals a retreat from the stresses and strains of daily life. Opening in...
